Bally Sports is a regional sports network in the United States, primarily focused on broadcasting live sporting events, including professional, collegiate, and high school sports. The network generates revenue through advertising, subscription fees from cable and satellite providers, and streaming services. Bally Sports, formerly known as Fox Sports Networks, was rebranded in 2021 after being acquired by Sinclair Broadcast Group and Entertainment Studios. This rebranding marked a significant shift in the company's strategy to enhance its digital presence and expand its sports content offerings.