Escape the Routine is an event production and technology company based in San Francisco, CA. Founded by Alex Tatem in 2015, the company specializes in producing live music events and offering unique virtual event experiences. They generate revenue by organizing and hosting both in-person and virtual events, providing a platform for event discovery and booking. Incorporated on January 23, 2023, Escape the Routine has become a notable player in the performing arts and hospitality sectors, known for pushing the boundaries of experiential events and production technology.