Fanatics

Fanatics Inc. is a global leader in licensed sports merchandise, specializing in producing and distributing apparel, jerseys, hats, and other fan gear for major sports leagues and teams. The company generates revenue through e-commerce platforms, retail partnerships, and exclusive licensing agreements with leagues like the NFL, NBA, MLB, and NHL. Founded in 1995, Fanatics has grown significantly through strategic acquisitions and partnerships, including a notable deal with Nike to produce NFL jerseys. Their innovative vertical commerce model allows for rapid production and distribution, ensuring fans have access to the latest gear.

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