Fitness Connection is a health club chain offering a wide range of fitness services, including state-of-the-art gym equipment, group exercise classes, personal training, and amenities like basketball courts and swimming pools. The company generates revenue through membership fees, personal training sessions, and additional services such as childcare and spa facilities. Founded in 1999, Fitness Connection has grown significantly, expanding its presence across multiple states in the U.S. and focusing on providing affordable fitness solutions to a diverse clientele.