Ideo

IDEO is a renowned global design and consulting firm that specializes in human-centered, design-based approaches to help organizations innovate and grow. Founded in 1991, IDEO has been pivotal in developing the concept of design thinking, which integrates the needs of people, the possibilities of technology, and the requirements for business success. The company generates revenue through consulting services, workshops, and by partnering with clients to design products, services, and systems that enhance user experiences. IDEO's history is marked by its influential role in creating iconic products like Apple's first computer mouse and its commitment to fostering creativity and collaboration across various industries.

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