Kin is a technology-driven home insurance company that leverages data and analytics to offer personalized and affordable coverage. They make money by underwriting home insurance policies and managing risk through advanced algorithms and a direct-to-consumer model, eliminating the need for traditional brokers. Founded in 2016, Kin has focused on simplifying the insurance process and providing tailored solutions, particularly in disaster-prone areas. Their innovative approach has garnered significant investment and positioned them as a disruptor in the insurance industry.