Klaviyo

Klaviyo is a Boston-based marketing automation platform specializing in email and SMS marketing for e-commerce businesses. The company generates revenue through a subscription-based model, offering tiered pricing plans based on the number of contacts and features required by clients. Founded in 2012 by Andrew Bialecki and Ed Hallen, Klaviyo has grown rapidly, attracting significant investment and integrating with major e-commerce platforms like Shopify and Magento. Their focus on data-driven marketing helps businesses personalize communication and improve customer engagement.

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