PricewaterhouseCoopers Advisory Services LLC, commonly known as PwC, is a global professional services firm specializing in audit, assurance, consulting, and tax services. They generate revenue by providing these services to a diverse range of clients, including multinational corporations, governments, and non-profits. Founded in 1998 from a merger between Price Waterhouse and Coopers & Lybrand, PwC has a rich history of delivering expert advice and innovative solutions. The firm is known for its strong emphasis on ethics, quality, and client relationships.