Smg - Service Management Group

Service Management Group (SMG) is a global customer experience (CX) and brand research firm that helps businesses improve customer satisfaction and loyalty through data-driven insights. They make money by providing comprehensive CX measurement, analytics, and consulting services to a wide range of industries, including retail, restaurant, healthcare, and more. Founded in 1991, SMG has a rich history of leveraging technology and research methodologies to deliver actionable feedback and strategic recommendations to their clients, enabling them to enhance their customer engagement and operational performance.

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