Visit KC is the official destination marketing organization for Kansas City, Missouri, dedicated to promoting the city as a premier business and leisure travel destination. They generate revenue through tourism-related activities, partnerships with local businesses, and hosting events that attract visitors. Established in 1918, Visit KC has played a crucial role in boosting the local economy by enhancing the city's image and increasing visitor numbers. Their efforts include marketing campaigns, visitor services, and collaboration with stakeholders to create a vibrant and welcoming environment for tourists.