Job summary
Job post source
This job is directly from PVH Legwear
Job overview
The Senior Designer, Digital Content at PVH Legwear is responsible for creating and delivering digital creative assets that enhance ecommerce platforms and drive brand consistency and conversion.
Responsibilities and impact
The role involves designing ecommerce assets like PDP images and banners, collaborating with brand and content teams, optimizing content for various platforms, evolving digital design systems, participating in photo planning, using AI tools for efficiency, and maintaining digital asset management standards.
Experience and skills
Candidates should have 5-7+ years in digital design or ecommerce creative, proficiency in Adobe Creative Suite, a strong portfolio of ecommerce assets, understanding of retail platform specs, familiarity with DAM platforms, and skills in web image optimization and cross-functional communication.
Unique job features
The job features the use of AI tools for photo manipulation and emphasizes collaboration across multiple teams to support dynamic brand storytelling and ecommerce success.
Company overview
PVH Legwear, a subsidiary of PVH Corp., specializes in designing, manufacturing, and distributing hosiery and socks under various well-known brands such as Calvin Klein, Tommy Hilfiger, and Van Heusen. The company generates revenue through wholesale partnerships with major retailers and direct-to-consumer sales via online platforms. Founded as part of PVH Corp., which has a rich history dating back to 1881, PVH Legwear benefits from its parent company's extensive global reach and brand recognition, making it a significant player in the apparel industry.
How to land this job
Position your resume to highlight your 5-7+ years of experience in digital design and ecommerce creative, emphasizing your work on PDP images, banners, and rich content that drives conversion and brand consistency.
Focus on showcasing proficiency with Adobe Creative Suite, familiarity with DAM platforms like Bynder, and your ability to optimize visual content for desktop and mobile performance.
Apply through multiple channels including PVH Legwear's corporate careers site and LinkedIn to maximize your visibility for the Senior Designer, Digital Content role.
Connect with current employees in PVH Legwear's digital or creative teams on LinkedIn; start conversations with ice breakers such as complimenting recent digital campaigns or asking about the creative process behind seasonal product launches.
Optimize your resume for ATS by incorporating keywords from the job description like 'digital design,' 'ecommerce assets,' 'Adobe Creative Suite,' 'DAM,' and 'responsive content' to ensure it passes initial screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, find the best online portals for submission, and identify relevant LinkedIn contacts for networking, allowing you to focus your energy on preparing for interviews and creative presentations.
Jennie Johnson works for you!
Here’s what we do to make sure you’re successful:
Targeted Resume Revamp:
We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.
Job Description Dissection:
Unpack the job posting with expert analysis, ensuring your application hits every key requirement.
Bespoke Cover Letter:
Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.
Interview Mastery:
Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.
Direct Application Insights:
Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.
Skills and Gaps Assessment:
Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.
Personalized Email Pitch:
Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.
In-depth Research Guide:
Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.
Detailed Company Analysis:
Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.
Strategic Candidate Overview:
Understand your unique value and why companies would want to interview you, highlighting your background and positioning.