Job summary
Job post source
This job is directly from The Marzetti Company
Job overview
The Assistant Brand Manager at The Marzetti Company supports brand management and business analysis to help achieve business targets through marketing strategy execution.
Responsibilities and impact
The role involves developing and executing brand plans, forecasting, preparing reports and presentations, analyzing market data, managing promotional programs, collaborating with sales and agency partners, and supporting strategic business planning and P&L management.
Experience and skills
Requires a BA/BS in Marketing or Business with 2+ years marketing experience; MBA, channel experience, and CPG/food industry experience are highly preferred; strong analytical skills and familiarity with IRI/Nielsen data and PowerBI are important.
Company information
The Marzetti Company is a subsidiary of Lancaster Colony Corporation, producing specialty food products for retail and foodservice markets with well-known brands and licensed products.
Application process
Recruitment agencies are requested not to submit unsolicited resumes; direct applicants likely submit through the company's ATS.
Unique job features
The role offers involvement with recognized food brands and requires data-driven marketing and cross-functional collaboration.
Company overview
The Marzetti Company is a leading producer of salad dressings, dips, sauces, and other specialty food products, serving both retail and foodservice markets across North America. Founded in 1896 by Teresa Marzetti in Columbus, Ohio, the company has grown from a small Italian restaurant into a well-known brand under the umbrella of Lancaster Colony Corporation. Marzetti generates revenue primarily through the sale of its branded products, such as Marzetti dressings, New York Bakery frozen breads, and Sister Schubert's rolls, distributed through grocery stores, restaurants, and institutional channels. The company is recognized for its focus on quality, innovation, and expanding its product portfolio to meet changing consumer tastes. Candidates should be aware of Marzetti’s strong legacy, its parent company’s support, and its reputation for consistent growth within the competitive food manufacturing industry.
How to land this job
Position your resume to highlight your marketing experience, especially in brand management within CPG or food sectors, emphasizing your ability to support brand strategies and business targets.
Focus on showcasing your analytical skills, including experience with IRI or Nielsen data, PowerBI, and your capability to perform business, budget, and financial analysis to drive brand performance.
Apply through multiple platforms such as The Marzetti Company’s official corporate careers page, LinkedIn, and other job boards where the position is listed to maximize your application visibility.
Connect with current employees in the marketing or brand management divisions at The Marzetti Company on LinkedIn; use ice breakers like commenting on recent brand campaigns or expressing genuine interest in their work with specialty food products.
Optimize your resume for ATS by incorporating keywords from the job description such as 'brand management,' 'business analysis,' 'IRI data,' 'PowerBI,' 'promotional programs,' and 'forecasting' to ensure it passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application channels, and find relevant LinkedIn contacts, allowing you to focus your time on preparing for interviews and networking.
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