Job summary
Job post source
This job is directly from University of Michigan
Job overview
The Marketing & Communications Manager at the University of Michigan's Ross School of Business leads marketing and communication efforts for the Erb Institute, focusing on social media, newsletters, and public relations to support various programs and initiatives.
Responsibilities and impact
The role involves developing and implementing strategic marketing plans, managing social media platforms, creating and distributing newsletters, maintaining website content, supporting event promotion, coordinating brand management, and analyzing marketing performance to enhance engagement and visibility.
Compensation and benefits
The position is part-time (50% effort) with a salary range of $28,800 to $35,525 annually, offering benefits including generous time off, retirement plan with matching contributions, comprehensive health insurance, life and disability coverage, flexible spending accounts, flexible work program, and access to an onsite fitness center.
Experience and skills
Candidates must have a bachelor's degree and at least 3 years of professional experience in marketing, communications, or related fields, proficiency with digital marketing tools and platforms, experience managing social media and content campaigns, knowledge of brand management and editorial calendars, and familiarity with analytics; experience in sustainability, higher education, or business communications is preferred.
Work environment and culture
The role is hybrid with on-site work expected three days per week in Ann Arbor, MI, with some early mornings, nights, weekends, and travel required, reflecting a dynamic and purpose-driven academic environment focused on positive global impact.
Company information
The University of Michigan's Stephen M. Ross School of Business is a leading academic institution committed to using business as a force for positive change globally, offering diverse programs and fostering leadership and innovation.
Team overview
The position reports to the Associate Director and involves collaboration with internal staff and external freelancers for content creation and marketing campaigns within the Erb Institute.
Job location and travel
The job is located in Ann Arbor, Michigan, with hybrid work arrangements and domestic and international travel requirements.
Application process
Applicants must submit a combined cover letter and resume explaining alignment with the role; the position is posted for at least seven days with potential early review and selection.
Unique job features
This part-time role uniquely combines strategic marketing, content creation, and public relations within a prestigious academic institute, offering opportunities to engage with diverse stakeholders and contribute to sustainability and business education initiatives.
Company overview
The University of Michigan is a renowned public research university located in Ann Arbor, Michigan. Established in 1817, it offers a wide range of undergraduate, graduate, and professional programs across various disciplines. The university generates revenue through tuition fees, research grants, public funding, and donations. Known for its strong emphasis on research and innovation, it has a rich history of academic excellence and is consistently ranked among the top universities globally.
How to land this job
Position your resume to emphasize your experience in managing social media platforms, digital content creation, and strategic marketing communications, aligning with the Erb Institute's focus on social media, newsletters, and public relations.
Highlight your proficiency with digital marketing tools such as WordPress, Hootsuite, Mailchimp, and basic graphic design software, as well as your ability to analyze web and social media analytics to inform strategy.
Apply through multiple channels including the University of Michigan's official career site and LinkedIn to maximize your application visibility for this hybrid role based in Ann Arbor with travel requirements.
Connect on LinkedIn with current employees in the Ross School of Business or the Erb Institute’s marketing and communications teams; use ice breakers like commenting on recent Erb Institute events, faculty research highlights, or their sustainability initiatives.
Optimize your resume for ATS by incorporating keywords from the job description such as 'digital content management,' 'social media campaigns,' 'email marketing,' 'brand management,' and 'analytics reporting' to ensure your resume passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automatically tailor your resume and cover letter, identify multiple application portals, and find relevant LinkedIn contacts, allowing you to focus your time on networking and interview preparation.
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