LN Concerts, Tour and Festival Marketing Manager
BEVERLY HILLS, CAPosted 30+ days ago
Job summary
Job post source
This job is directly from Live Nation Entertainment
Job overview
The LN Concerts, Tour and Festival Marketing Manager at Live Nation Entertainment is responsible for leading marketing campaigns for festivals and tours to increase brand awareness and drive ticket sales.
Responsibilities and impact
The role involves preparing and executing marketing campaigns, collaborating with venues and regional marketers, managing advertising budgets, buying media, coordinating promotions, handling press releases, supporting sponsorship fulfillment, and working with publicists for event visibility.
Compensation and benefits
The position offers a salary range of $74,000 to $93,000 USD, medical, vision, dental, mental health benefits, paid time off, 401(k) with company match, stock reimbursement, parental support programs, career development opportunities, and other perks like free concert tickets and volunteer time off.
Experience and skills
Candidates should have 4-5 years of entertainment industry marketing experience, strong computer and communication skills, excellent organizational abilities, problem-solving skills, teamwork capability, and a bachelor's degree or higher in a related field.
Career development
Live Nation provides career and skill development programs, tuition reimbursement, student loan repayment, and encourages professional and personal growth.
Work environment and culture
The company values passion, innovation, inclusivity, and equal opportunity, fostering an environment where employees can thrive and be themselves.
Company information
Live Nation Entertainment is a global leader in live entertainment, including Ticketmaster and Live Nation Concerts, promoting over 50,000 events annually worldwide and connecting millions of fans with sponsors.
Team overview
The candidate will work closely with the Vice President of Marketing and collaborate with various team members and local market contacts to execute marketing strategies.
Unique job features
This role offers unique opportunities to work on large-scale festival and tour marketing campaigns with access to extensive promotional inventory and innovative online marketing strategies.
Company overview
Live Nation Entertainment is a global leader in live entertainment, specializing in concert promotion, venue operation, and ticket sales. The company generates revenue through ticket sales, sponsorships, and artist management. Formed in 2010 from the merger of Live Nation and Ticketmaster, it has since become a dominant force in the industry, hosting thousands of events annually. Key historical milestones include its strategic acquisitions of various regional promoters and its expansion into international markets, solidifying its position as a comprehensive entertainment provider.
How to land this job
Tailor your resume to spotlight your experience in entertainment or show marketing, emphasizing your ability to create and execute comprehensive marketing campaigns for tours and festivals, as this is central to the LN Concerts, Tour and Festival Marketing Manager role at Live Nation Entertainment.
Highlight skills in budget management, media buying across various platforms (radio, TV, print, outdoor, online), and your experience coordinating with venues, sponsors, and media to drive brand awareness and promotional success.
Apply through multiple channels including Live Nation Entertainment’s official careers page, LinkedIn, and reputable job boards to maximize your application’s visibility and chances of being noticed.
Connect with current Live Nation employees in the marketing or concerts division on LinkedIn; when messaging, use ice breakers like commenting on recent Live Nation events, asking about their experience with festival marketing, or expressing enthusiasm about Live Nation’s impact on live entertainment.
Optimize your resume for ATS by incorporating keywords from the job description such as 'marketing campaigns,' 'budget management,' 'media buying,' 'sponsorship fulfillment,' and 'cross-promoting events' to ensure your resume passes automated screenings.
Leverage Jennie Johnson’s Power Apply feature to automate tailored resume customization, multi-channel applications, and LinkedIn networking outreach, freeing you to focus your energy on preparing for interviews and refining your personal brand.
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