Job summary
Job post source
This job is directly from Theory
Job overview
The Graphic Designer, Social Media & Retail Marketing at Theory creates engaging visual content to enhance the brand's presence across social media and retail platforms, supporting marketing initiatives with creative digital and print materials.
Responsibilities and impact
The role involves designing on-brand social media content, producing short-form videos and animated graphics, creating retail marketing materials, contributing to campaign ideas, staying updated on trends, assisting in content planning and production, and collaborating with marketing teams to ensure brand consistency.
Compensation and benefits
The salary ranges from $75,000 to $85,000 based on experience and qualifications, with no specific mention of additional benefits.
Experience and skills
Candidates should have 5-7+ years of design experience, proficiency in Adobe Creative Suite and Figma, strong typography and video editing skills, a strong portfolio, organizational skills, and be NYC-based for on-site work; a BFA in Graphic Design is preferred.
Career development
The position offers growth opportunities within a fast-paced, collaborative fashion environment, encouraging creative input and professional development in social media and retail marketing design.
Work environment and culture
Theory promotes a collaborative, fast-paced work environment valuing creativity, attention to detail, and adaptability, with a focus on fashion-forward, trend-aware content.
Company information
Theory is a New York-based fashion brand founded in 1997, known for innovative stretch fabrics and elevated wardrobe essentials, operating globally with 440 stores under Fast Retailing since 2004.
Team overview
The Graphic Designer will work closely with senior creatives and marketing teams, contributing to a collaborative team environment focused on consistent brand storytelling.
Job location and travel
The position is based in New York City, requiring on-site work with occasional off-site shoot support.
Unique job features
This role uniquely blends social media content creation with retail marketing design, emphasizing short-form video, motion graphics, and trend-aware visual storytelling in a fashion context.
Company overview
Theory LLC is a New York-based retail company specializing in men's and women's apparel and accessories. Founded in 1997, Theory is known for its precisely tailored silhouettes and exceptional fabrics, balancing luxury with accessibility. The company operates under the umbrella of Link Theory Holdings and has its headquarters at 38 Gansevoort Street, New York. Theory generates revenue through its retail stores and online platform, offering a range of high-quality clothing items. The company employs between 500 to 1,000 people and has established a strong presence in the fashion industry.
How to land this job
Tailor your resume to highlight your expertise in creating social media content, emphasizing skills in short-form video production, motion graphics, and modern typography relevant to Theory's digital culture focus.
Showcase your proficiency with Adobe Creative Suite and Figma, along with your ability to design both digital and print retail marketing materials, ensuring your resume reflects a versatile creative skill set.
Apply through multiple channels including Theory's official corporate careers page and LinkedIn to maximize your chances of getting noticed for the Graphic Designer role.
Connect with current Theory marketing or creative team members on LinkedIn; start conversations by complimenting recent campaigns or asking about how the team integrates trending social media styles into their work.
Optimize your resume for ATS by including keywords from the job description such as 'social media content creation,' 'motion graphics,' 'typography,' 'Adobe Creative Suite,' and 'retail marketing collateral' to pass initial screenings effectively.
Use Jennie Johnson's Power Apply feature to automate tailored applications, find all relevant job postings, and identify key LinkedIn contacts, allowing you to focus more on preparing for interviews and refining your portfolio.
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