Job summary
Job post source
This job is directly from Red Bull
Job overview
The Manager, Sports Events at Red Bull leads national and regional sports event initiatives to enhance brand image and execute high-quality events.
Responsibilities and impact
The role involves leading event execution and production, managing budgets, coordinating with local authorities and teams, supporting product activation, and sharing best practices to maximize event impact and ROI.
Compensation and benefits
The salary range is $85,360 to $128,040 plus cash incentives, with benefits including medical, dental, vision plans, 401k match, family leave, PTO, pet, legal, life insurance, and tuition reimbursement.
Experience and skills
Requires 3+ years in event planning, project coordination, team management, budget oversight, contract negotiation, and familiarity with sports communities; bachelor's degree preferred; valid US driver's license and English fluency required.
Company information
Red Bull is a global brand focused on sports marketing and event production, emphasizing creative and impactful regional sports initiatives.
Job location and travel
This position is based in the United States and requires authorization to work in the US, with collaboration across regional teams.
Unique job features
The role offers leadership in large-scale sports events with significant budget responsibility and collaboration with multiple departments including legal, communications, and marketing.
Company overview
Red Bull GmbH is an Austrian company known for its energy drinks, which dominate the global market. Founded in 1987 by Dietrich Mateschitz and Chaleo Yoovidhya, the company revolutionized the beverage industry with its unique marketing strategies, including extreme sports sponsorships and high-profile events. Red Bull generates revenue primarily through the sale of its energy drinks, leveraging its strong brand presence and innovative advertising campaigns. Key historical milestones include the launch of Red Bull Racing in Formula 1 and the creation of Red Bull Media House, expanding the brand's influence beyond beverages.
How to land this job
Position your resume to highlight your leadership in managing large-scale sports events, emphasizing your ability to oversee budgets exceeding $400,000 and coordinate cross-functional teams for flawless execution.
Focus on showcasing your skills in project management, contract negotiation, and collaboration with local authorities and partners, as these are critical for the Manager, Sports Events role at Red Bull.
Apply through multiple channels including the official Red Bull careers page, LinkedIn, and other job boards where Red Bull listings appear to maximize your chances of being noticed.
Connect with Red Bull's Sports Marketing and Events teams on LinkedIn, using ice breakers like commenting on recent Red Bull events or asking about innovative strategies they employ for regional sports activations.
Optimize your resume for ATS by integrating keywords from the job description such as 'event planning,' 'budget management,' 'contract negotiation,' 'project coordination,' and 'sports marketing strategy' to ensure it passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify the best platforms to apply on, and find relevant LinkedIn contacts, allowing you to focus on preparing for interviews and networking effectively.
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