Job summary
Job post source
This job is directly from Nala Marketing
Job overview
The Social Media Marketing Specialist at Nala Marketing supports clients by executing tailored marketing strategies primarily through social media, enhancing client visibility and engagement.
Responsibilities and impact
The role involves managing social media content creation including photography, video editing, graphic design, website and email updates, and demonstrating social media outcomes using analytics, while maintaining professional communication and collaboration with clients and team members.
Experience and skills
Candidates should have a degree in communications, marketing, or related fields, proficiency in social media platforms, graphic design tools like Canva, video editing, SEO knowledge, and experience with email marketing and website platforms such as Mailchimp, Squarespace, and WordPress.
Career development
The company offers a collaborative work environment with ample opportunities for professional growth within a boutique marketing agency.
Work environment and culture
Nala Marketing fosters a collaborative and collegial work style with a focus on professional and team-oriented attitudes, supporting not-for-profit clients and emphasizing relationship-building both in-person and online.
Company information
Nala Marketing is a boutique marketing agency in Beaver County, PA, specializing in social media strategy, event marketing, content creation, and supporting not-for-profit organizations.
Job location and travel
The job is located in Beaver County, PA, with expectations of reliable transportation and access to necessary technology for remote and in-person work.
Application process
Applicants must fill out an application form on Nala Marketing's website to begin the hiring process.
Unique job features
The position includes diverse responsibilities such as social media management, content creation across multiple formats, and requires multitasking in a deadline-driven environment.
Company overview
Nala Marketing is a digital marketing agency that specializes in providing tailored marketing solutions for businesses seeking to enhance their online presence and drive customer engagement. The company generates revenue by offering services such as social media management, search engine optimization, content creation, and targeted advertising campaigns for clients across various industries. Founded with a focus on leveraging data-driven strategies and creative storytelling, Nala Marketing has built a reputation for delivering measurable results and adapting to evolving digital trends. Candidates should be aware that the company values innovation, collaboration, and continuous learning to stay ahead in the competitive marketing landscape. Understanding Nala Marketing’s commitment to client success and its emphasis on using analytics to inform marketing decisions will be important for prospective employees.
How to land this job
Position your resume to highlight your expertise in social media platforms like Instagram, Facebook, LinkedIn, TikTok, YouTube, and GoogleMyBusiness, emphasizing your ability to create and manage engaging content including photography, video, and graphic design.
Focus on showcasing your skills in social media analytics, demonstrating how you measure and report on KPIs and outcomes to drive strategy adjustments and client success.
Apply through multiple channels such as Nala Marketing's official website and LinkedIn job postings to maximize your application visibility and follow up.
Connect with current employees or team members in the marketing or social media divisions at Nala Marketing on LinkedIn, using ice breakers like commenting on recent social media campaigns they launched or expressing admiration for their client-focused approach.
Optimize your resume for ATS by incorporating keywords from the job description such as 'social media strategy,' 'content creation,' 'Canva,' 'SEO,' 'video editing,' 'Mailchimp,' and 'Squarespace' to ensure your resume passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automate applying through multiple platforms, tailor your resume for ATS, and identify LinkedIn contacts to network with, freeing you to focus on preparing for interviews and refining your portfolio.
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