Job summary
Company overview
Baskin-Robbins is a global chain specializing in ice cream and frozen desserts, renowned for its “31 flavors” concept that encourages customers to try a different flavor every day of the month. The company generates revenue primarily through franchise fees, royalties, and sales of ice cream products both in-store and via retail partnerships. Founded in 1945 by Burt Baskin and Irv Robbins in California, it has grown to thousands of locations worldwide and is now a subsidiary of Inspire Brands. Baskin-Robbins is recognized for its innovative flavor development and strong brand identity, often introducing limited-time offerings and seasonal promotions to attract customers. Candidates should be aware of its emphasis on customer experience, product quality, and franchise-driven growth model.
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