Marketing & Consumer Insights Specialist - Health BU (hybrid)
TETERBORO, NJPosted 23 days ago
Job summary
Job post source
This job is directly from Symrise AG
Job overview
The Marketing & Consumer Insights Specialist at Symrise AG focuses on integrating market and consumer insights to support the Health and Food Business Units, particularly in dietary supplements and functional foods, to drive product concept development and customer engagement.
Responsibilities and impact
The role involves conducting market research, analyzing consumer and trend data, creating presentations and reports, collaborating on digital marketing campaigns, supporting annual operating plan initiatives, and coordinating customer engagement events such as tradeshows and partnerships.
Experience and skills
Requires a B.A./B.S. in marketing, 2 years in health and functional food/beverage marketing, 3-5 years in marketing with consumer insights experience, deep knowledge of the North American dietary supplement industry, and skills in consumer research and digital marketing concepts are preferred.
Career development
Symrise offers an open and transparent culture that supports employee growth and career development through inspiring experiences contributing to global health and well-being.
Work environment and culture
The company promotes an open, transparent, and inclusive culture focused on employee development and strong growth, emphasizing diversity and equal opportunity.
Company information
Symrise AG is a global supplier of fragrances, flavors, food, nutrition, and cosmetic ingredients with €4.6 billion in sales in 2022, headquartered in Germany with over 100 locations worldwide, serving diverse industries including cosmetics, food, pharmaceuticals, and pet food.
Job location and travel
The position is hybrid with domestic travel about 30% of the time, involving collaboration with international colleagues and regional account managers.
Application process
Applicants should apply through the online application system, with confidential treatment of applications assured.
Unique job features
The role uniquely combines market and consumer insights with digital content marketing and customer event coordination in the dietary supplement and functional food sectors, offering diverse project involvement and international collaboration.
Company overview
Symrise AG is a global supplier of fragrances, flavors, food, nutrition, and cosmetic ingredients. They generate revenue by creating and selling innovative solutions for the food and beverage, personal care, and health and wellness industries. Founded in 2003 through the merger of Haarmann & Reimer and Dragoco, Symrise has a rich history of expertise in scent and taste. The company is headquartered in Holzminden, Germany, and is known for its commitment to sustainability and innovation, continually investing in research and development to stay ahead in the market.
How to land this job
Tailor your resume to emphasize your experience in health and functional food/beverage marketing, highlighting any work related to dietary supplements and functional bars, as these are central to the role at Symrise AG.
Focus on showcasing your skills in consumer insights, market research, and data synthesis into compelling presentations and storytelling that align with brand values and market trends, especially within the North American dietary supplement industry.
Apply through multiple channels, including Symrise AG's official corporate careers page and LinkedIn, to maximize your visibility and chances of being noticed for this specialist role.
Connect with current employees in the Health Business Unit or Marketing divisions at Symrise AG on LinkedIn; start conversations by referencing recent Symrise product launches or industry trends, or by asking for insights on the company culture and team dynamics.
Optimize your resume for ATS by incorporating key terms from the job description such as 'consumer insights,' 'market research,' 'dietary supplements,' 'digital marketing,' and 'SAP Marketing Cloud' to ensure it passes automated screenings effectively.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications across multiple platforms, identify and connect with relevant Symrise contacts on LinkedIn, and optimize your resume for ATS, allowing you to focus more on preparing for interviews and networking.
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