Job summary
Job post source
This job is directly from Gap International
Job overview
The Digital Marketing Specialist at Gap International will be crucial in shaping and executing marketing strategies to enhance client engagement and attract new clients.
Responsibilities and impact
Daily tasks include managing the MQL process, executing lead generation strategies, analyzing marketing campaign effectiveness, and implementing SEO, SEM, and SMM strategies.
Compensation and benefits
The role offers competitive health benefits, a generous 401k, performance-based bonuses, tuition reimbursement, and opportunities for international travel.
Experience and skills
Candidates should have 4-7 years of marketing experience, an undergraduate degree, and proficiency with marketing tools like Google Analytics and CRM platforms, along with strong communication skills.
Career development
Employees have the opportunity to learn a unique consulting methodology and engage in ongoing growth and development within the company.
Work environment and culture
Gap International promotes a purpose-driven work environment with a strong commitment to personal and professional growth, valuing diversity and collaboration.
Company information
Gap International is a global performance consulting company with over 40 years of experience in helping organizations achieve breakthrough outcomes and align their actions with bold business futures.
Team overview
The team consists of purposeful individuals who thrive in a learning environment and are eager to contribute insights and ideas to senior leaders.
Job location and travel
The position is based in the corporate office located in the Philadelphia metropolitan area, with a requirement for applicants to be legally authorized to work in the US.
Application process
Applicants must submit their applications with necessary documentation and meet legal work authorization requirements.
Unique job features
A unique aspect of this role is the opportunity to learn and apply Gap International's proprietary consulting methodologies, enhancing the overall employee experience.
Company overview
Gap International is a global management consulting firm specializing in business transformation and growth strategies. They partner with executives and organizations to unlock potential and drive performance through a combination of proprietary methodologies, leadership development programs, and strategic insights. Founded in 1978, the company has a rich history of helping clients achieve breakthrough results by focusing on mindset and organizational culture. Their revenue model primarily revolves around consulting fees, training programs, and long-term client engagements. Understanding their emphasis on innovative thinking and measurable outcomes is crucial for any prospective candidate.
How to land this job
Tailor your resume to highlight your experience in digital marketing, specifically focusing on your proficiency with marketing tools like Google Analytics, CRM platforms, and email marketing platforms such as Hubspot or MailChimp.
Emphasize your ability to manage marketing campaigns, particularly your experience with lead generation strategies and multi-touch lead attribution, as these are key responsibilities for the role.
Apply through multiple channels including Gap International's corporate site and LinkedIn to maximize your chances of being noticed for this position.
Connect with professionals in the marketing division at Gap International on LinkedIn, and consider ice breakers like discussing the company's unique consulting methodology or expressing your admiration for their purpose-driven work.
Optimize your resume for ATS systems by incorporating relevant keywords from the job description such as 'lead generation', 'SEO', 'SEM', and 'email marketing' to enhance your visibility in applicant tracking systems.
Utilizing Jennie Johnson's Power Apply feature can simplify your application process, helping you tailor your resume, identify the best application channels, and connect with relevant professionals on LinkedIn, allowing you to focus more on preparing for interviews.
Jennie Johnson works for you!
Here’s what we do to make sure you’re successful:
Targeted Resume Revamp:
We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.
Job Description Dissection:
Unpack the job posting with expert analysis, ensuring your application hits every key requirement.
Bespoke Cover Letter:
Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.
Interview Mastery:
Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.
Direct Application Insights:
Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.
Skills and Gaps Assessment:
Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.
Personalized Email Pitch:
Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.
In-depth Research Guide:
Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.
Detailed Company Analysis:
Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.
Strategic Candidate Overview:
Understand your unique value and why companies would want to interview you, highlighting your background and positioning.