Adcetera

Content Writer / Copywriter

HOUSTON, TXPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from Adcetera

  • Job overview

    The Content Writer/Copywriter role at Adcetera involves creating creative, engaging content that drives client business forward, working collaboratively with various teams to deliver impactful marketing materials.

  • Responsibilities and impact

    The role includes writing persuasive content for ads, social media, video scripts, brand activation, and web copy, editing and proofreading, maintaining brand voice, conducting subject-matter research, collaborating creatively, and presenting work to clients and teams.

  • Compensation and benefits

    The job offers a competitive salary, discretionary bonus plan, 401(k) plan, full employee health coverage, generous paid time off, and a fun-loving, casual team environment with internal promotion opportunities.

  • Experience and skills

    Candidates should have a bachelor's degree in English, Journalism, Marketing, Communications, or related fields, with two or more years of content writing or copywriting experience, preferably in an agency. Creativity, versatility in writing styles and channels, discipline, organizational skills, and technical proficiency with Microsoft 365 and familiarity with Adobe Creative Suite and Confluence are preferred.

  • Career development

    The company offers an internal promotion strategy indicating opportunities for career growth and professional development within the team.

  • Work environment and culture

    Adcetera promotes a fun-loving and casual team environment that values creativity, collaboration, and flexibility.

  • Company information

    Adcetera is a leading integrated creative agency based in Houston, Texas, serving a diverse client base from Fortune 50 companies to startups across various industries including energy, technology, medicine, and craft beer.

  • Team overview

    The Content Writer/Copywriter will join the Content Services team, collaborating with creative directors, strategists, digital marketers, developers, and others to produce effective content.

  • Job location and travel

    The company is based in Houston, Texas; specific details about remote work or travel are not provided.

  • Unique job features

    The role involves working with diverse content types and industries, using emerging tools like generative AI to enhance creativity and efficiency, and requires the ability to maintain multiple brand voices and styles.

Company overview

Adcetera is a full-service marketing and advertising agency specializing in creative services, digital marketing, and strategic communications. Founded in 1982 and headquartered in Houston, Texas, the company has grown to serve a diverse range of industries including healthcare, energy, and technology. Adcetera generates revenue through a mix of branding, content creation, digital strategy, and media planning services. Notably, the company emphasizes a collaborative approach to client relationships and has garnered multiple industry awards for its innovative campaigns and effective marketing solutions.

How to land this job

  • Position your resume to highlight your creativity and versatility in content writing across diverse industries and channels, emphasizing your ability to craft persuasive and engaging copy for social media, video, web, and brand activation projects.

  • Focus on showcasing collaboration skills with creative directors, strategists, and digital marketers, as well as your proficiency in adhering to brand voice and style guides like AP and Chicago Manual of Style.

  • Apply through multiple platforms such as Adcetera's corporate website, LinkedIn job postings, and relevant creative agency job boards to maximize your application visibility.

  • Connect with current Adcetera Content Services team members or creative division professionals on LinkedIn; use ice breakers like commenting on their recent campaigns or asking about the creative process at Adcetera.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'content creation,' 'social media copywriting,' 'brand storytelling,' 'SEO-optimized web copy,' and 'creative collaboration' to ensure it passes automated screenings.

  • Leverage Jennie Johnson's Power Apply feature to automate tailored resume submissions, multi-platform applications, and LinkedIn networking, allowing you to invest more time in refining your portfolio and preparing for interviews.

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