Job summary
Job post source
This job is directly from Nielsen
Job overview
The Brand Manager role at Nielsen involves selling audience measurement products to advertising agency brand teams, impacting client decisions and business growth.
Responsibilities and impact
The Brand Manager will engage with clients to generate new sales opportunities, develop proposals, manage the sales process, collaborate with internal teams, and maintain client relationships to drive satisfaction and business performance.
Compensation and benefits
The position offers a comprehensive benefits package including health and wellness plans, 401(k) with company match, paid time off, company car eligibility, and discretionary bonuses, with salary adjusted by location and experience.
Experience and skills
Candidates should have a Bachelor's degree and at least 5 years in sales or business development within advertising, media, or data-driven marketing, with skills in audience measurement and data-driven solutions, plus strong organizational and collaborative abilities.
Work environment and culture
Nielsen promotes a dynamic, collaborative, and high-performance culture focused on innovation and client impact, supporting employee success and perseverance.
Company information
Nielsen is a global leader in audience measurement and media insights, committed to powering a better media future through data-driven solutions and a legacy of innovation.
Job location and travel
Primarily located on the East Coast, the role involves client-facing interactions and collaboration with cross-functional teams within Nielsen.
Unique job features
The role uniquely combines strategic sales with consultative client engagement in a data-driven media environment, offering opportunities to work with top U.S. advertisers and innovative audience measurement products.
Company overview
Nielsen is a global measurement and data analytics company that provides insights into consumer behavior and media consumption. They make money by offering services such as audience measurement, media planning, and marketing analytics to clients in various industries, including media, advertising, and consumer goods. Founded in 1923 by Arthur C. Nielsen, the company has a long history of innovation in market research and has expanded its operations worldwide. Key to their success is their ability to adapt to changing media landscapes and integrate advanced technologies for more precise data collection and analysis.
How to land this job
Tailor your resume to highlight your experience in sales or business development within advertising, media, or data-driven marketing, emphasizing your ability to sell audience measurement and advertising effectiveness solutions.
Focus on showcasing your skills in client relationship management, consultative sales, and your ability to craft tailored data-driven solutions that address client business challenges, as these are central to the Brand Manager role.
Apply through multiple channels including Nielsen’s corporate careers page, LinkedIn, and reputable job boards to maximize your application visibility for this position.
Connect with current Nielsen employees in the advertising or audience measurement teams on LinkedIn; use ice breakers like commenting on recent Nielsen media insights, asking about their experience with Nielsen’s audience measurement tools, or expressing interest in the company’s role in the media revolution.
Optimize your resume for ATS by incorporating keywords from the job description such as 'audience measurement,' 'consultative sales,' 'data-driven marketing,' 'client relationship management,' and 'advertising effectiveness' to ensure your resume passes automated screenings.
Leverage Jennie Johnson’s Power Apply feature to automate tailored applications, identify the best job portals, and find LinkedIn contacts within Nielsen, allowing you to focus more on networking and interview preparation.
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