Job summary
Job post source
This job is directly from Golden Hippo®
Job overview
The Copywriter, Pet role at Golden Hippo® involves creating persuasive and creative copy to drive revenue for their health and wellness pet brands.
Responsibilities and impact
The Copywriter will plan and execute email marketing content, create copy for sales funnels, ads, landing pages, and other marketing materials, write scripts for ad creatives, and collaborate with team members to meet sales goals.
Compensation and benefits
The position offers a base salary range of $70,000-$73,000 plus KPI-based bonuses, comprehensive healthcare with 100% premiums covered for employee-only plans, 401k matching up to 3.5%, paid sick and mental health days, employee stock ownership, tuition reimbursement, and various wellness and professional development perks.
Experience and skills
Candidates should have 2-3+ years of high-output creative writing experience, sales or direct response copywriting skills, strong research abilities, and a willingness to learn consumer psychology and copywriting techniques; a bachelor's degree is preferred but not required.
Career development
Golden Hippo® offers professional development opportunities including mentorship, continuous learning programs, performance-based pay increases, and tuition reimbursement to support career growth.
Work environment and culture
The company culture emphasizes employee ownership, wellness, community impact, and a holistic approach to well-being with virtual and in-person events to foster connection and work-life balance.
Company information
Golden Hippo® is an employee-owned company building popular health and wellness brands generating over $1 billion in revenue annually with a team of over 1,400 members.
Job location and travel
This is a remote position with an office located in Woodland Hills, CA, offering options for virtual or in-person work.
Application process
Applicants must submit a resume, cover letter, and a 500-word writing sample about a pet parenting tip to a specified email to be considered for an interview.
Unique job features
The role includes unique perks such as an employee stock ownership plan, KPI-based extra pay, wellness programs including yoga and meditation, and a fully stocked kitchen and gym at the office.
Company overview
Golden Hippo is a direct-to-consumer marketing and e-commerce company specializing in health, wellness, and beauty products. They generate revenue by creating, marketing, and selling a diverse range of premium products through various online platforms. Founded in 2010, the company has grown rapidly, leveraging data-driven marketing strategies and a customer-centric approach. Notable for its innovative culture and commitment to quality, Golden Hippo emphasizes sustainability and transparency in its operations.
How to land this job
Tailor your resume to highlight your expertise in persuasive, high-output copywriting, especially in sales and direct response, emphasizing your ability to craft compelling email marketing campaigns and ad scripts that drive revenue for pet-related products.
Focus on showcasing your skills in multi-channel content creation, including emails, landing pages, upsell funnels, and educational materials, while demonstrating your capacity to handle multiple projects and apply constructive feedback effectively.
Apply through multiple platforms such as Golden Hippo's official corporate career page and LinkedIn to maximize your visibility and chances of being noticed by the hiring team.
Network by connecting with Golden Hippo's pet marketing or creative content teams on LinkedIn; use ice breakers like complimenting recent campaigns or asking about their approach to consumer psychology in pet product marketing to start meaningful conversations.
Optimize your resume for ATS by incorporating keywords from the job description such as 'direct response copywriting,' 'email marketing,' 'consumer psychology,' 'high-volume writing,' and 'product launch copywriting' to ensure it passes automated screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify the best job portals to apply through, and find relevant LinkedIn contacts to network with, freeing you to focus on perfecting your writing sample and interview preparation.
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