NielsenIQ

Sales Development Representative

DALLAS, TXPosted 16 days ago

Job summary

  • Job post source

    This job is directly from NielsenIQ

  • Job overview

    The Sales Development Representative at NielsenIQ is responsible for managing and growing qualified lead volume and sales pipeline to support the Analytics & Activation team, acting as the initial contact for prospects and setting the tone for the sales cycle.

  • Responsibilities and impact

    The role involves qualifying inbound inquiries, outbound prospecting via multiple channels, supporting event outreach, maintaining CRM records, and collaborating with sales teams to drive lead conversion and pipeline growth.

  • Compensation and benefits

    The position offers a base salary range of $51,800 to $60,000 with eligibility for sales-based incentives and bonuses, comprehensive healthcare, 401(k) with matching, tuition reimbursement, paid time off, flexible work environment, and other employee benefits.

  • Experience and skills

    Candidates should have a 4-year degree, 1-3 years of SaaS sales development experience, strong interpersonal and communication skills, proficiency with CRM and sales tools, and a self-starter attitude; experience in CPG or niche tools is preferred.

  • Career development

    The company encourages continuous learning and growth, offering opportunities to develop industry expertise and advance within a fast-growing, innovative environment.

  • Work environment and culture

    NielsenIQ promotes a diverse, inclusive, and flexible work culture with a start-up feel, emphasizing work-life balance and teamwork.

  • Company information

    NielsenIQ is a leading consumer intelligence company formed by the merger of NIQ and GfK, operating globally with advanced analytics and comprehensive consumer insights.

  • Team overview

    The candidate will join the Analytics & Activation team, working closely with sales stakeholders and cross-functional members to nurture leads and drive sales success.

  • Unique job features

    This role offers a unique blend of working in an established company with a start-up culture, access to advanced sales tools, and involvement in high-impact marketing events and outreach activities.

Company overview

NielsenIQ is a global leader in consumer intelligence, providing comprehensive data and insights into consumer behavior and market trends. They make money by offering advanced analytics, data management, and consulting services to businesses across various industries, helping them make informed decisions and optimize their strategies. Founded as part of Nielsen Holdings, NielsenIQ became an independent company in 2021 after being acquired by Advent International. Their innovative solutions and extensive data coverage make them a crucial partner for companies aiming to understand and engage their target markets effectively.

How to land this job

  • Tailor your resume to emphasize your experience with SaaS sales development, particularly cold outreach, lead qualification, and managing sales pipelines, as these are core to the Sales Development Representative role at NielsenIQ.

  • Highlight your strong communication skills, professionalism, and ability to engage prospects via multiple channels such as phone, email, and social media, reflecting the job's emphasis on outbound prospecting and inbound inquiry qualification.

  • Apply through multiple platforms including NielsenIQ's corporate careers page and LinkedIn to maximize your visibility and chances of getting noticed for this role.

  • Connect with current NielsenIQ employees in the Analytics & Activation or Sales divisions on LinkedIn; use ice breakers like commenting on recent NielsenIQ product launches, expressing enthusiasm for their approach to consumer insights, or asking about their experience with the sales development process at NielsenIQ.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'lead qualification,' 'outbound prospecting,' 'CRM,' 'Salesforce,' 'Salesloft,' and 'pipeline management' to ensure your application passes initial automated screenings.

  • Use Jennie Johnson's Power Apply feature to streamline your job search by automatically tailoring your resume, applying through multiple channels, and identifying LinkedIn connections to network with, allowing you to focus more on preparing for interviews and developing your sales skills.

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