Best Buy

Associate Director of Product Management, Campaign Operations

MINNEAPOLIS, MNPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from Best Buy

  • Job overview

    The Associate Director of Product Management, Campaign Operations at Best Buy leads the strategy and execution of the Retail Media & Advertising Technology platform to drive revenue through campaign lifecycle management.

  • Responsibilities and impact

    The role involves defining product vision and roadmap, leading cross-functional initiatives, influencing executives, using data for market insights, establishing product operating rhythms, integrating campaign tools, overseeing automation and analytics models, and mentoring product managers.

  • Compensation and benefits

    The position offers competitive pay, a generous employee discount, and benefits supporting physical and mental well-being.

  • Experience and skills

    Requires 6+ years in product management within digital media, advertising tech, or e-commerce, experience leading large-scale initiatives, a relevant bachelor's degree or equivalent, and familiarity with Agile methodologies; preferred qualifications include 8+ years with executive communication skills, expertise in programmatic media, retail media platforms, Salesforce, system integrations, and agile collaboration tools.

  • Career development

    The role includes mentoring product managers and leading strategic initiatives, offering growth in leadership and product management expertise within a major retail company.

  • Work environment and culture

    Best Buy supports employee well-being with benefits and allows remote work options, indicating a flexible and supportive work environment.

  • Company information

    Best Buy is a leading retailer known for its technology products and services, focusing on innovation in retail media and advertising technology.

  • Job location and travel

    The position is remote-eligible with a location reference to Minneapolis, MN, allowing work from home or other non-Best Buy locations.

  • Unique job features

    This role is distinguished by its leadership in evolving a high-impact Retail Media platform with advanced automation, ML, and predictive analytics integration.

Company overview

Best Buy is a leading American multinational retailer specializing in consumer electronics, home office products, entertainment software, and appliances. The company generates revenue through the sale of these products both in-store and online, as well as through services like Geek Squad, which offers tech support and repairs. Founded in 1966 by Richard M. Schulze and James Wheeler, Best Buy has grown significantly, acquiring brands like Future Shop and Magnolia Hi-Fi. It is known for its competitive pricing, extensive product range, and customer-centric services.

How to land this job

  • Position your resume to highlight leadership in digital media product management, emphasizing campaign operations and retail media expertise relevant to Best Buy's Selling and Campaign Management platform.

  • Focus on showcasing experience driving cross-functional initiatives, strategic vision, and success in delivering scalable product solutions in complex, matrixed environments.

  • Apply through multiple channels including Best Buy's corporate careers site, LinkedIn, and other job boards where this role is posted to maximize application visibility.

  • Connect on LinkedIn with professionals in Best Buy's Retail Media or Product Management divisions; start conversations with ice breakers like commenting on recent Best Buy Ads innovations or asking about their experience scaling campaign management tools.

  • Optimize your resume for ATS by incorporating keywords such as 'campaign operations,' 'retail media,' 'product roadmap,' 'cross-functional leadership,' 'Salesforce Media Cloud,' and 'Agile methodologies' to improve screening success.

  • Utilize Jennie Johnson's Power Apply feature to automate multi-channel applications, tailor your resume for ATS, and identify LinkedIn contacts for networking, saving time and enhancing your job search effectiveness.

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