Job summary
Job overview
The CPG Retail Media Sales Manager at UNFI is responsible for strategizing and executing digital media campaigns for consumer-packaged goods, ensuring client satisfaction and maximizing brand visibility.
Responsibilities and impact
Daily responsibilities include developing and executing retail media network strategic plans, identifying new business opportunities, overseeing media planning and execution, tracking sales performance, and building relationships with key decision-makers at CPG companies.
Experience and skills
Candidates should have a bachelor's degree and a minimum of 7 years of relevant experience in retail media networks, CPG, and sales, with strong relationship-building and communication skills.
Company information
UNFI is a leading distributor of natural and organic foods, serving customers across North America and focusing on sustainability and community health.
Job location and travel
This position is remote, allowing flexibility in work location.
Company overview
United Natural Foods, Inc. (UNFI) is a leading distributor of natural, organic, and specialty foods in North America. They supply a wide range of products, including groceries, produce, perishables, and wellness items, to supermarkets, natural food stores, and other retailers. UNFI generates revenue through wholesale distribution and value-added services like category management and merchandising. Founded in 1976, the company has grown significantly through strategic acquisitions, such as the purchase of Supervalu in 2018, enhancing its distribution network and product offerings.
How to land this job
Tailor your resume to showcase your extensive experience in retail media, CPG sales, and digital advertising, emphasizing your ability to develop strategic plans and execute successful campaigns.
Highlight your skills in relationship-building and collaboration, particularly your experience working with cross-functional teams to drive sales and client satisfaction.
Apply through multiple platforms, including UNFI's corporate site and LinkedIn, to maximize your visibility and opportunities for this role.
Connect with professionals in the retail media and CPG divisions at UNFI on LinkedIn to gather insights about the position and the team culture.
Use ice breakers such as discussing recent trends in retail media or asking for their perspective on the evolving landscape of CPG advertising to initiate conversations.
Optimize your resume for ATS by incorporating relevant keywords from the job description, such as 'retail media,' 'CPG,' 'sales strategy,' and 'data analysis' to ensure it passes initial screenings.
Consider utilizing Jennie Johnson's Power Apply feature to streamline your application process, allowing you to focus on networking and preparing for interviews.
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