Job summary
Job post source
This job is directly from Workplace Options
Job overview
The Digital Marketing Specialist at Workplace Options will execute digital marketing strategies to enhance brand awareness and engagement, collaborating with team members across various functions.
Responsibilities and impact
Daily responsibilities include managing social media strategy, crafting engaging content, promoting podcasts, developing email copy, conducting social listening, optimizing YouTube channels, and analyzing performance metrics.
Compensation and benefits
The position offers a full benefits package, paid time off, 401k match, training reimbursement, gym reimbursement, wellness rewards, and access to EAP benefits.
Experience and skills
Candidates should have exceptional marketing copywriting skills, understanding of SEO, basic design skills, experience with marketing tools, and project management abilities; DEI knowledge is preferred.
Career development
Opportunities for professional growth include mentorship programs and training reimbursement to enhance skills and advance careers within the company.
Work environment and culture
Workplace Options promotes a culture of wellbeing, diversity, and inclusion, encouraging employees to bring their authentic selves to work in a supportive environment.
Company information
Workplace Options is the world's largest integrated employee support provider, serving over 65 million employees globally with a range of work-life services.
Team overview
The candidate will join the sales team, specifically marketing services and products for The Diversity Movement, fostering collaboration and innovation.
Job location and travel
The position is US-based, preferably in Raleigh, NC, but remote options are available.
Application process
Candidates should apply through the Workplace Options website, following specific application instructions provided there.
Unique job features
This role offers unique opportunities to work on innovative marketing strategies and contribute to a vibrant and inclusive community.
Company overview
Workplace Options LLC is a global provider of employee well-being solutions, offering services such as employee assistance programs (EAPs), work-life services, and wellness programs. They generate revenue by partnering with organizations to provide these support services to their employees, enhancing productivity and overall workplace satisfaction. Founded in 1982, the company has grown significantly, expanding its reach to over 100 countries and serving more than 65 million employees worldwide. Their innovative approach and commitment to employee well-being make them a leader in the industry.
How to land this job
Position your resume to spotlight your digital marketing expertise, particularly in social media strategy, content creation, and analytics, as these are critical for the Digital Marketing Specialist role at Workplace Options.
Emphasize your marketing copywriting skills and experience with SEO principles, as well as your proficiency with tools like Hootsuite, Hubspot, and Adobe or Canva, which are essential for the position.
Apply through multiple channels, including the Workplace Options corporate site and LinkedIn, to maximize your chances of being noticed for this opportunity.
Reach out to professionals in the marketing division at Workplace Options on LinkedIn to inquire about the position and learn more about their team dynamics. Ice breakers could include discussing recent trends in digital marketing or asking about their experiences with DEI initiatives.
Ensure your resume is optimized for ATS systems by incorporating keywords from the job description, such as 'social media strategy,' 'SEO,' and 'digital content,' to enhance your visibility during the application screening process.
Utilizing Jennie Johnson's Power Apply feature can streamline your application process, allowing you to customize your resume and identify the best channels for applying while also connecting with potential contacts in the industry.
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