Job summary
Job post source
This job is directly from Riverside Insights
Job overview
The Digital Marketing Manager at Riverside Insights will execute the organization's digital marketing strategy across various channels, significantly impacting marketing efficiency and ROI.
Responsibilities and impact
Daily responsibilities include developing benchmarks for digital engagement, analyzing campaign performance, managing lead nurture programs, and executing paid ad campaigns to enhance social media presence and engagement.
Compensation and benefits
Benefits include medical, dental, and vision plans, company-paid life insurance, retirement plan with matching, flexible spending accounts, tuition reimbursement, and generous PTO.
Experience and skills
Candidates should have a bachelor's degree in a related field and 3-5 years of digital marketing experience, particularly in multi-channel campaigns, with at least 1 year in the K-12 education market.
Career development
The role offers opportunities for professional growth within a collaborative and ambitious team focused on impactful results.
Work environment and culture
Riverside Insights fosters a welcoming and inclusive workplace, valuing diverse backgrounds and experiences while emphasizing employee well-being and impact.
Company information
Riverside Insights is dedicated to elevating lives globally through research-based assessments and technology, aiming to impact one billion lives by 2030.
Team overview
The specific team dynamics and size are not detailed, but collaboration with key stakeholders is emphasized.
Job location and travel
The position is remote with up to 10% travel for team meetings.
Application process
Application instructions are not specified in the description.
Unique job features
Unique aspects include a premium subscription to Calm for employees, flexible work arrangements, and a comprehensive onboarding process.
Company overview
Riverside Insights is a leading provider of educational and clinical assessments that help measure and develop cognitive abilities, academic skills, and other competencies. They generate revenue by selling their assessment tools and related services to schools, psychologists, and other educational institutions. Founded as part of Houghton Mifflin Harcourt, Riverside Insights became an independent entity in 2018, continuing its legacy of over 80 years in the assessment industry. Their products, like the Woodcock-Johnson Tests, are widely recognized and utilized in educational settings.
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