Bowling Green State University

Associate Director of Creative Services and Brand Management

BOWLING GREEN, OHPosted 21 days ago

Job summary

  • Job post source

    This job is directly from Bowling Green State University

  • Job overview

    The Associate Director of Creative Services and Brand Management at Bowling Green State University leads graphic design and social media strategy for the athletics department, enhancing brand presence and communication.

  • Responsibilities and impact

    The role involves overseeing graphic design operations, managing digital and printed media, directing a team of designers and interns, maintaining consistent athletics branding, and managing social media content across multiple platforms.

  • Experience and skills

    Requires a bachelor's degree and at least 1 year of graphic design experience, with preferred degrees in related fields like Visual Communication Technology or Graphic Design; skills in Adobe Creative Suite and brand management are essential.

  • Company information

    Bowling Green State University is an equal opportunity educator and employer committed to diversity and inclusion, with a focus on athletics branding and communication.

  • Team overview

    The candidate will lead a team including a paid assistant and student interns within the athletics department's creative services.

  • Application process

    Applicants must submit a cover letter, resume, and portfolio by July 16, 2025, for best consideration; legal work authorization in the U.S. is required.

  • Unique job features

    The position offers the opportunity to innovate in athletics branding and social media, including video board content and emerging media technologies.

Company overview

Bowling Green State University (BGSU) is a public research university located in Bowling Green, Ohio, known for its strong emphasis on undergraduate education and research in fields such as education, business, and the arts. The university generates revenue through tuition, state funding, research grants, and donations. Founded in 1910, BGSU has a rich history of academic excellence and community engagement, making it a significant educational institution in the region.

How to land this job

  • Tailor your resume to emphasize your expertise in graphic design, particularly your proficiency with Adobe Photoshop, InDesign, Illustrator, and other Adobe Creative Suite programs, as these are critical for the Associate Director of Creative Services and Brand Management role at Bowling Green State University.

  • Highlight your leadership and team management experience, especially overseeing design projects and guiding staff or interns, to align with the position's responsibility of directing a creative team and managing workload.

  • Demonstrate your experience with brand management and social media strategy, focusing on your ability to create cohesive branding across multiple platforms like Twitter, Instagram, and Facebook, as well as your knowledge of emerging media trends.

  • Apply through multiple channels including Bowling Green State University's official career site, LinkedIn, and any other job boards listing this position to maximize your chances of being noticed by the hiring committee.

  • Connect with current employees or leadership within the athletics or creative services departments at BGSU on LinkedIn. Use ice breakers such as commenting on recent athletics department campaigns, asking about the department's approach to brand consistency, or expressing enthusiasm for their innovative use of social media and graphic design.

  • Optimize your resume for ATS by integrating keywords from the job description such as 'graphic design,' 'Adobe Creative Suite,' 'brand management,' 'social media strategy,' 'team leadership,' and 'digital and print media.' This will help your resume pass initial automated screenings.

  • Consider using Jennie Johnson's Power Apply feature to automate the application process, including tailoring your resume and cover letter, finding all relevant application portals, and identifying LinkedIn connections for networking, allowing you to focus more on preparing for interviews and refining your portfolio.

Jennie Johnson works for you!

Here’s what we do to make sure you’re successful:

  • Targeted Resume Revamp:

    We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.

  • Job Description Dissection:

    Unpack the job posting with expert analysis, ensuring your application hits every key requirement.

  • Bespoke Cover Letter:

    Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.

  • Interview Mastery:

    Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.

  • Direct Application Insights:

    Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.

  • Skills and Gaps Assessment:

    Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.

  • Personalized Email Pitch:

    Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.

  • In-depth Research Guide:

    Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.

  • Detailed Company Analysis:

    Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.

  • Strategic Candidate Overview:

    Understand your unique value and why companies would want to interview you, highlighting your background and positioning.