Job summary
Job post source
This job is directly from More Than Cars, not from a recruiting firm.
Job overview
The Head of Marketing Strategy at More Than Cars leads marketing strategies to drive audience growth and revenue alignment, impacting the company's brand and sales.
Responsibilities and impact
The role involves owning and leading marketing strategies across media and agency verticals, optimizing email databases, managing cross-channel campaigns, providing data-driven insights, collaborating with executives, and maintaining performance dashboards.
Compensation and benefits
The salary ranges from $80,000 to $90,000 annually with employer-contributed health, dental, vision insurance, life insurance, 401(k) with match, unlimited PTO, advanced hardware/software, and travel opportunities.
Experience and skills
Candidates should have strong communication and writing skills, expertise in audience segmentation, email strategy, marketing automation, SEO, paid ad strategy, analytics translation, familiarity with AI tools, and proficiency in platforms like HubSpot and Google Analytics.
Work environment and culture
The company culture is fast-moving, remote-first with a positive work environment at their Syracuse, NY headquarters, emphasizing collaboration, empathy, and innovation.
Company information
More Than Cars is a media brand and creative agency focused on reshaping the retail auto industry with a team of storytellers, strategists, and technologists.
Job location and travel
The position is based in Syracuse, NY with remote-first work and occasional travel to industry events; full-time hours are Monday to Friday, 8am-7pm ET.
Application process
Applicants must upload a resume and strategic work examples via the online application portal; the company is an Equal Opportunity Employer and provides accommodations for disabilities.
Unique job features
The role uniquely combines data-driven marketing strategy with creative leadership, leveraging AI tools and cross-department collaboration to innovate in the auto industry media space.
Company overview
Congruent is a technology services company that specializes in providing software development, IT consulting, and business solutions to clients across various industries. They generate revenue by offering customized software solutions, cloud services, and IT support to help businesses enhance their operational efficiency and achieve digital transformation. Founded in 1999, Congruent has a rich history of delivering innovative technology solutions and has established itself as a trusted partner for companies seeking to leverage technology for growth. Their expertise spans across multiple domains, including enterprise application development, data analytics, and cloud computing.
How to land this job
Position your resume to highlight leadership in marketing strategy, emphasizing your ability to own and drive cross-channel campaigns across media and agency verticals, as this aligns directly with Congruent's need for a Head of Marketing Strategy.
Focus on demonstrating your expertise in audience segmentation, email marketing automation, SEO, paid ad strategy, and data-driven content planning, showcasing your ability to translate analytics into actionable insights and growth.
Apply through multiple platforms including Congruent's corporate career site and LinkedIn to maximize your visibility and ensure your application is seen by the right hiring managers.
Connect on LinkedIn with marketing leaders and strategists at Congruent, particularly those involved in media and agency verticals; start conversations by referencing recent campaigns they've launched or asking about how they integrate AI tools in their marketing workflows.
Optimize your resume for ATS by incorporating keywords such as 'marketing strategy,' 'audience segmentation,' 'email automation,' 'SEO,' 'paid ads,' 'data-driven insights,' and 'cross-channel campaigns' to increase the chance of passing automated screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application portals, and find LinkedIn contacts for networking, allowing you to focus your energy on preparing for interviews and refining your strategic portfolio.
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