Job summary
Job post source
This job is directly from Scribe
Job overview
The Product Marketing Lead at Scribe drives go-to-market launch strategies and campaigns to position the product as essential to customers, impacting growth and adoption.
Responsibilities and impact
The role involves leading product launches, developing messaging and positioning, creating and optimizing campaigns, leveraging product insights, executing targeting strategies, and collaborating cross-functionally to ensure successful market introduction.
Compensation and benefits
The position offers a salary range of $150,000 to $200,000 USD plus equity, comprehensive healthcare, 401k, parental leave, flexible PTO, commuter benefits for SF office employees, and a WFH stipend.
Experience and skills
Candidates should have 5-7+ years in product marketing or related roles, strong storytelling and communication skills, creativity, analytical ability, project management skills, and comfort working in a fast-growing startup; PLG and B2B experience and familiarity with CRM and marketing tools are preferred.
Work environment and culture
Scribe values kindness, intelligence, rapid learning, high standards, and teamwork, fostering a fast-paced, supportive environment where employees are encouraged to innovate and grow.
Company information
Scribe is a fast-growing startup founded in 2019, serving over 3 million users with a platform for creating step-by-step guides, backed by $55M in funding and recognized as a top startup by LinkedIn and Fortune.
Team overview
The candidate will work closely with cross-functional teams including Product, Design, Lifecycle, User Acquisition, and Influencer Marketing, acting as a key partner in product marketing efforts.
Job location and travel
The role is based in San Francisco with a hybrid work model requiring office presence three days a week and remote work options supported by a stipend.
Unique job features
This senior individual contributor role emphasizes creative storytelling, data-driven campaign optimization, and cross-functional leadership within a dynamic startup environment.
Company overview
Scribe is a company that specializes in helping individuals write, publish, and market their books. They offer a range of services including ghostwriting, publishing, and book marketing, catering to authors who want to share their stories without navigating the complexities of the publishing industry alone. Founded in 2014 by Tucker Max and Zach Obront, Scribe has established itself as a leader in the self-publishing space, emphasizing quality and author control. The company generates revenue through service fees for their comprehensive publishing packages and additional marketing services. Scribe's mission is to empower authors by providing them with the tools and support needed to successfully publish their work.
How to land this job
Position your resume to highlight your storytelling skills, ability to craft compelling messaging, and experience leading go-to-market launch strategies and campaigns, emphasizing your customer-centric approach and creativity.
Focus on showcasing your experience collaborating cross-functionally with product, design, and marketing teams, your data-driven mindset for optimizing campaigns, and your ability to thrive in fast-paced startup environments.
Apply through Scribe’s corporate careers page and LinkedIn job postings to maximize your application visibility and ensure you don’t miss any official openings.
Connect with current employees in Scribe’s Product Marketing or GTM teams on LinkedIn; a good ice breaker could be commenting on a recent product launch or campaign they led or expressing genuine enthusiasm for Scribe’s mission to uplevel how companies do work.
Optimize your resume for ATS by incorporating keywords from the job description such as 'product launches,' 'messaging and positioning,' 'go-to-market strategy,' 'data-driven insights,' and 'cross-functional leadership' to improve your chances of passing automated screenings.
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