New Orleans Pelicans

Social Media Coordinator - Birmingham Squadron (G League)

BIRMINGHAM, ALPosted 19 days ago

Job summary

  • Job post source

    This job is directly from New Orleans Pelicans

  • Job overview

    The Social Media Coordinator for the Birmingham Squadron is an entry-level role focused on enhancing fan engagement through social media and supporting marketing and PR efforts within the team.

  • Responsibilities and impact

    The role involves supporting the Marketing and PR/Broadcast Managers, creating and editing social media content, capturing player and practice footage, planning in-game social content, executing social media strategies for away games, assisting with social media calendar execution, developing marketing collateral, and supporting community relations activities.

  • Compensation and benefits

    The position offers medical, dental, and vision insurance options, 401K with employer contributions, paid parental leave, PTO and paid holidays, and a wellness program.

  • Experience and skills

    Candidates should have a Bachelor's degree in Marketing, Communications, or Business preferred, at least 1 year of experience in social media content, PR, or communications, knowledge of Adobe Creative Suite, and photography/videography skills are a plus. Adaptability, teamwork, and a positive attitude are also required.

  • Work environment and culture

    The company values individuality, inclusivity, and team member perspectives, fostering a supportive environment where opinions are heard and team members are valued through success and hardship.

  • Company information

    The New Orleans Pelicans and Birmingham Squadron are part of a sports organization committed to being a top global brand and positively impacting the Gulf Coast region through sports and community engagement.

  • Team overview

    The candidate will join a small but growing team supporting marketing, PR, and broadcast functions within the Birmingham Squadron.

  • Job location and travel

    The role is based in Birmingham with no travel required for away games, and involves working on-site for game days and team activities.

  • Application process

    Applicants must complete the full online application process after clicking 'Apply Now' and should not mail or email resumes. Qualified candidates will be contacted by phone or email, and contacting HR or hiring managers for status updates is discouraged.

  • Unique job features

    The job offers unique opportunities to work in a startup sports organization environment with a focus on creative social media content and fan engagement in the NBA G-League context.

Company overview

The New Orleans Pelicans are a professional basketball team based in New Orleans, Louisiana, competing in the National Basketball Association (NBA) as a member of the league's Western Conference Southwest Division. The team generates revenue through ticket sales, merchandise, broadcasting rights, and sponsorships. Originally established as the New Orleans Hornets in 2002, the franchise rebranded to the Pelicans in 2013, adopting a name and logo that reflect the state bird of Louisiana. The Pelicans are known for their passionate fan base and commitment to community engagement, making them a prominent sports entity in the region.

How to land this job

  • Position your resume to highlight your social media content creation skills, especially your experience with video editing and photography, as these are key for the Social Media Coordinator role with the Birmingham Squadron.

  • Emphasize your adaptability, positive attitude, and ability to work both independently and collaboratively within a small team, aligning with the team's culture and startup environment.

  • Apply through multiple channels including the New Orleans Pelicans official careers page and LinkedIn to maximize your application visibility and ensure you complete the full application process as required.

  • Connect with current marketing or communications team members at the New Orleans Pelicans or Birmingham Squadron on LinkedIn; use ice breakers like commenting on recent social media campaigns they've run or expressing enthusiasm for their community engagement initiatives.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'social media content creation,' 'Adobe Creative Suite,' 'video editing,' 'community relations,' and 'fan engagement' to ensure it passes initial automated screenings.

  • Leverage Jennie Johnson's Power Apply feature to automate applying through multiple platforms, tailor your resume with relevant keywords, and identify LinkedIn contacts to network with, allowing you to focus your energy on preparing for interviews and skill development.

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