BNTO

Social & Community Manager

NEW YORK, NYPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from BNTO, a company under ViaVia Corporation.

  • Job overview

    The Social & Community Manager at BNTO leads the brand's social media presence and community engagement, shaping the company's voice and cultural relevance across platforms to enhance user connection and brand loyalty.

  • Responsibilities and impact

    The role involves managing daily social media content, tracking trends, engaging with the community, collaborating with creators and teams, executing campaigns, reporting on social metrics, and supporting both digital and in-person community activations.

  • Compensation and benefits

    The salary ranges from $75,000 to $120,000 based on experience, with benefits including medical, dental, vision, life insurance with full employee premium coverage, 401(k), flexible PTO, paid parental leave, and equity; the position may start as contract-to-hire.

  • Experience and skills

    Candidates should have 3 to 8+ years of social brand management experience, strong writing and visual skills, cultural and community insight, proficiency with creative tools, and adaptability in a fast-paced startup environment; bonus points for experience with creator tools and social performance platforms.

  • Work environment and culture

    BNTO promotes a culture of inclusion, collaboration, and adaptability, valuing emotional intelligence, feedback, and a positive attitude in a fast-paced, early-stage startup environment.

  • Company information

    BNTO is a venture-backed, AI-powered fashion subscription platform by ViaVia Corporation, blending fashion, technology, and customer experience, supported by top investors and focused on innovative, tech-first retail solutions.

  • Job location and travel

    The position is hybrid, based in Los Angeles (Commerce) or New York (Manhattan), requiring office presence three days per week with potential travel including international trips.

  • Unique job features

    This role is unique for its integration of social media management with cultural trend tracking, creator collaborations, and community-led events, all within a tech-driven fashion startup environment.

Company overview

BNTO is a Los Angeles-based fashion tech company specializing in an AI-powered subscription platform that personalizes fashion experiences. The company integrates new, rental, and resale fashion into a seamless "omni-retail" model, offering a modern solution to traditional shopping. BNTO operates under the ViaVia Corporation and is backed by prominent Series A investors. Founded by Sixuan Li, who also serves as its CEO, BNTO aims to address the "nothing to wear" dilemma with its innovative and design-driven approach to fashion.

How to land this job

  • Position your resume to showcase your experience managing social-first brands, emphasizing your ability to craft a distinct brand voice and build authentic community engagement relevant to BNTO's fashion and lifestyle audience.

  • Highlight skills in trend tracking, creator collaborations, and campaign ideation, along with familiarity with tools like CapCut, Canva, or Figma to demonstrate your creative agility and hands-on content capability.

  • Apply through multiple channels such as BNTO's corporate careers page, LinkedIn job postings, and other reputable job boards to maximize your application’s reach and visibility.

  • Connect with current BNTO team members in social media, marketing, or community roles on LinkedIn; use ice breakers like commenting on a recent BNTO campaign, asking about their favorite platform for engagement, or inquiring how BNTO integrates AI in its social strategies.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'social media management,' 'community engagement,' 'creator collaborations,' 'trend monitoring,' and 'content creation tools' to ensure it passes initial screenings.

  • Jennie Johnson's Power Apply feature can automate tailoring your resume, identify all relevant application platforms, and find LinkedIn connections to network with, freeing you to focus on preparing for interviews and refining your personal brand.

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