CAMPBELL COMPANIES

Marketing and Digital Media Specialist

SALT LAKE CITY, UTPosted a month ago

Job summary

  • Job post source

    This job is from a recruiting firm hiring for a separate company named CAMPBELL COMPANIES, as indicated by the mention of ICM Solutions managing the recruitment.

  • Job overview

    The Marketing and Digital Media Specialist role at CAMPBELL COMPANIES focuses on leading marketing and digital media strategies to boost brand awareness and engagement across various digital platforms.

  • Responsibilities and impact

    The specialist will manage social media accounts, create and maintain digital content, ensure brand consistency, execute paid advertising campaigns, track performance with analytics, update the website, create branded merchandise, and manage association memberships and event participation.

  • Experience and skills

    The position requires a bachelor's degree in marketing, communications, or a related field, with over 5 years of relevant experience, proficiency in Adobe Creative Suite, Canva, Google Ads, strong communication skills, and the ability to multitask in a fast-paced environment.

  • Application process

    Applicants are invited to apply, but specific application steps or deadlines are not provided.

  • Unique job features

    The role includes managing a variety of digital marketing tools and platforms, as well as involvement in event participation and branded merchandise creation, offering a diverse marketing experience.

Company overview

Campbell Companies is a diversified group primarily involved in the distribution and servicing of construction and agricultural equipment. They generate revenue through the sale of machinery, parts, and maintenance services, catering to industries such as construction, agriculture, and mining. Founded in 1951, the company has grown significantly, acquiring several regional dealerships to expand its market presence. Understanding their commitment to customer service and innovation in equipment solutions is crucial for potential candidates.

How to land this job

  • Position your resume to highlight your expertise in social media management across platforms like Instagram, LinkedIn, and Facebook, emphasizing your ability to increase brand awareness and engagement.

  • Focus on showcasing your skills in content creation, including writing and designing engaging digital content, as well as your proficiency with Adobe Creative Suite, Canva, Google Ads, and Google Analytics.

  • Apply through multiple channels such as CAMPBELL COMPANIES' corporate website, LinkedIn, and relevant job boards to maximize your application visibility.

  • Connect with marketing and digital media professionals at CAMPBELL COMPANIES on LinkedIn; use ice breakers like complimenting recent campaigns they've led or asking about their approach to digital advertising strategies.

  • Optimize your resume for ATS by incorporating keywords like 'social media management,' 'content creation,' 'Google Ads,' 'Adobe Creative Suite,' and 'digital campaign performance tracking' to ensure it passes initial screenings.

  • Utilize Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application channels, and find LinkedIn contacts, allowing you to focus on preparing for interviews and networking.

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