Channel Factory

Global Marketing Planning Director

MIAMI, FLPosted 30+ days ago

Job summary

  • Job overview

    The Global Marketing Planning Director at Channel Factory is a key member of the global marketing team, responsible for driving marketing planning aligned with business goals and customer needs.

  • Responsibilities and impact

    This role involves developing go-to-market strategies, conducting customer understanding, translating business strategy into marketing plans, leading local marketing teams, and collaborating with sales and product teams to support business growth.

  • Compensation and benefits

    The position offers a competitive salary, comprehensive medical benefits including vision and dental, cell phone and Wi-Fi reimbursement, NatureBox credit for snacks, and work-life flexibility.

  • Experience and skills

    Candidates should have client-side experience in Growth or Digital Marketing, strong analytical skills, and the ability to work cross-functionally. B2B marketing experience is beneficial but not mandatory.

  • Work environment and culture

    Channel Factory promotes diversity and inclusion, values contributions, and has employee resource groups to encourage a supportive workplace culture.

  • Company information

    Channel Factory is a global technology and data platform focused on optimizing video advertising, with a presence in over 30 countries and a mission to create a suitable video ecosystem for brands and consumers.

  • Unique job features

    This role offers the opportunity to work with a leading startup in a high-demand industry and collaborate with experts aiming to transform video ad operations.

Company overview

Channel Factory is a global technology and data platform that optimizes video advertising on YouTube and other social media platforms. They generate revenue by providing brands and agencies with tools to ensure their ads are placed in brand-safe, contextually relevant environments, maximizing engagement and ROI. Founded in 2010, Channel Factory has grown significantly, leveraging advanced algorithms and data analytics to enhance ad performance and compliance with industry standards. Their commitment to ethical advertising and innovation has positioned them as a leader in the digital advertising space.

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