Job summary
Job post source
This job is directly from A-LIGN
Job overview
The Digital Marketing Manager at A-LIGN oversees marketing operations and executes multi-channel campaigns to optimize lead flow and pipeline, contributing to the company's growth in cybersecurity compliance services.
Responsibilities and impact
The role involves managing marketing automation tools like Pardot, CRM systems such as Salesforce, and analytics platforms to improve campaign efficiency, coordinating campaign activities across digital, email, and events, analyzing performance data, maintaining campaign calendars, supporting event promotion, and collaborating with sales and content teams to align marketing efforts with business goals.
Compensation and benefits
The position offers employer-paid health, vision, dental insurance, a 401(k) plan with employer matching, competitive bonuses, life and disability insurance, generous paid time off, parking or virtual employment options, technology or home office reimbursements, vacation bonuses, paid office closures during holidays, and certification reimbursement.
Experience and skills
Candidates should have 1-3 years of experience in digital marketing or related fields, familiarity with Pardot, Salesforce, Google Analytics, and similar tools, strong organizational and communication skills, HTML knowledge for email and website maintenance, and a proactive, detail-oriented mindset.
Career development
The role provides hands-on experience in all facets of digital marketing and marketing operations within a fast-moving, supportive, and collaborative team environment, offering opportunities to grow skillsets in marketing technology and campaign management.
Work environment and culture
A-LIGN promotes a collaborative and supportive team culture focused on innovation, resourcefulness, and adapting to fast-paced environments with evolving priorities.
Company information
A-LIGN is a leading provider of cybersecurity compliance programs, known for its expertise in SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI, and is a top issuer and assessor in these areas.
Team overview
The Digital Marketing Manager reports to the Director of Digital Marketing and works closely with sales, revenue operations, and content teams to execute integrated marketing campaigns.
Application process
Applicants are encouraged to apply online at A-LIGN.com and can learn more about the company culture through the Careers at A-LIGN LinkedIn page.
Unique job features
The job offers unique opportunities to work with advanced marketing automation and analytics tools, manage integrated campaigns across multiple channels, and contribute to a leading cybersecurity compliance firm's marketing success.
Company overview
A-LIGN is a cybersecurity and compliance firm that specializes in providing services such as audits, assessments, and advisory solutions to help businesses meet regulatory and industry standards. They generate revenue by offering a range of services including SOC 1, SOC 2, ISO 27001, and PCI DSS assessments, among others, catering to various industries like technology, healthcare, and finance. Founded in 2009, A-LIGN has grown to become a trusted partner for organizations seeking to enhance their security posture and compliance readiness, leveraging their expertise and proprietary compliance management platform, A-SCEND, to streamline processes and deliver efficient results.
How to land this job
Tailor your resume to emphasize experience with marketing automation tools like Pardot, CRM systems such as Salesforce, and analytics platforms including Google Analytics and Looker, as these are central to the Digital Marketing Manager role at A-LIGN.
Highlight your skills in managing multi-channel digital marketing campaigns, email marketing program execution, and your ability to analyze and optimize campaign performance data to drive qualified lead flow and pipeline growth.
Apply through multiple channels including A-LIGN's official corporate careers site and LinkedIn to maximize your application visibility and ensure you don’t miss any opportunities.
Connect with current employees in A-LIGN’s Digital Marketing or Marketing Operations teams on LinkedIn; start conversations by commenting on recent company campaigns or asking about their experience working with Pardot and Salesforce in the role.
Optimize your resume for ATS by incorporating keywords directly from the job description such as 'marketing automation,' 'Pardot,' 'Salesforce,' 'Google Analytics,' 'campaign management,' and 'lead flow optimization' to increase the chances of passing initial screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify the best channels to apply through, and find relevant LinkedIn contacts to network with, saving you time and boosting your chances of landing the job.
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