Job summary
Job post source
This job is directly from Netrality Data Centers
Job overview
The Growth Marketing & Content Strategist at Netrality Data Centers leads full-funnel marketing programs to drive qualified pipeline and accelerate sales, impacting the company's growth and brand presence.
Responsibilities and impact
The role involves designing and executing multi-channel marketing campaigns, managing content strategy and SEO, optimizing marketing tech stack and analytics, leading agency partnerships, collaborating internally, and supporting event strategies to maximize engagement and pipeline goals.
Compensation and benefits
Netrality offers comprehensive benefits including medical, dental, vision insurance, company-paid life and disability insurance, paid parental leave, fertility support, 401k matching, employee discounts, and charitable gift matching.
Experience and skills
Candidates should have 7+ years in B2B marketing with integrated campaign experience, a relevant bachelor's degree, success in technical industries, proficiency with Salesforce, Pardot, LinkedIn Campaign Manager, GA4, Google Ads, Adobe tools, WordPress, Monday.com, Canva, strong analytical and communication skills, and experience with Gen-AI tools and agency management.
Career development
The role offers opportunities to establish efficiencies and best practices within a growing marketing team, working in a fast-paced environment with cross-functional collaboration and use of advanced marketing technologies.
Work environment and culture
Netrality values a close-knit team of high performers, ethical conduct, diversity, inclusion, and offers a geographically diverse work environment with preference for candidates in specific U.S. markets.
Company information
Netrality Data Centers is a private-equity backed owner-operator of strategic interconnection data centers with eighteen locations across six metropolitan markets, focusing on high-quality network interconnections and wholesale data center space.
Team overview
The candidate will join a dynamic and growing marketing team collaborating closely with sales and external agencies, working cross-functionally to drive marketing and sales alignment.
Job location and travel
The position is preferred to be located in one of Netrality's markets: Philadelphia, PA, Kansas City, MO, Indianapolis, IN, St. Louis, MO, Houston, TX, or Chicago, IL, with a geographically diverse team across the U.S.
Unique job features
This role uniquely integrates AI-enhanced content discovery and generation, advanced marketing automation, and a strategic role in shaping brand voice and multi-channel campaigns in a technical industry.
Company overview
Netrality Data Centers is a prominent provider of interconnected data center solutions, focusing on colocation, interconnection, and strategic real estate investments. The company generates revenue by offering secure, reliable, and scalable data center services to businesses, enabling them to enhance connectivity and data management. Founded in 2015, Netrality has expanded its portfolio through strategic acquisitions and partnerships, establishing a strong presence in key U.S. markets. Their facilities are carrier-neutral, allowing clients to connect with multiple network providers, which is crucial for businesses seeking robust and flexible IT infrastructure solutions.
How to land this job
Tailor your resume to highlight your 7+ years of B2B marketing experience, especially your ability to design and execute integrated, multi-channel campaigns that drive qualified leads and sales pipeline, as this is central to the Growth Marketing & Content Strategist role at Netrality Data Centers.
Emphasize your proficiency with key marketing technologies such as Salesforce, Pardot or similar platforms, GA4, LinkedIn Campaign Manager, and Google Ads, along with your experience in content strategy, SEO, and use of Gen-AI tools to enhance marketing workflows and content creation.
Apply through multiple channels including Netrality Data Centers' corporate career site and LinkedIn to maximize your application visibility and increase your chances of landing an interview.
Proactively connect with current employees in Netrality’s marketing or growth divisions on LinkedIn; start conversations by complimenting recent campaigns or asking about how the team integrates AI in their marketing strategy to break the ice and learn more about the role.
Optimize your resume for ATS by incorporating keywords directly from the job description such as 'demand generation,' 'content strategy,' 'SEO development,' 'campaign optimization,' and 'marketing automation' to ensure your resume passes initial screenings.
Use Jennie Johnson's Power Apply feature to automate and personalize your applications across multiple platforms, find relevant LinkedIn connections to network with, and tailor your resume and cover letters efficiently, allowing you to focus more on interview preparation and strategic networking.
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