Job summary
Job post source
This job is directly from Alvernia University
Job overview
The Multimedia Marketing Manager at Alvernia University leads the creation and execution of multimedia content to enhance the university's brand, support enrollment and fundraising, and drive storytelling initiatives.
Responsibilities and impact
The role involves managing multimedia production including video, photography, and graphic design, overseeing content creators and vendors, planning and executing production schedules, maintaining digital assets and equipment, and supporting social media content production.
Experience and skills
Candidates need a bachelor's degree in a related field, 1-2 years of video production experience, proficiency in Adobe Creative Cloud Suite, knowledge of audiovisual and lighting equipment, strong artistic and graphic skills, and the ability to work independently and collaboratively under deadlines.
Work environment and culture
The university promotes Franciscan values, diversity, equity, inclusion, collaboration, continuous learning, and service orientation in its work environment.
Company information
Alvernia University is an institution committed to Franciscan ideals, focusing on education, enrollment, and fundraising through creative storytelling and multimedia marketing.
Team overview
The manager works under the Senior Director of Creative Services and collaborates with student, faculty, staff content creators, and external vendors.
Unique job features
This role uniquely combines creative leadership with hands-on multimedia production and content management to support university branding and campaigns.
Company overview
Alvernia University is a private Franciscan institution located in Reading, Pennsylvania, offering undergraduate, graduate, and adult education programs. It generates revenue through tuition fees, grants, and donations, focusing on liberal arts, professional studies, and experiential learning. Established in 1958 by the Bernardine Sisters, it emphasizes values of service, humility, collegiality, contemplation, and peacemaking. The university is known for its commitment to community service and fostering a holistic educational environment.
How to land this job
Tailor your resume to emphasize your expertise in multimedia production management, highlighting skills in video production, editing, and graphic design using Adobe Creative Cloud Suite tools like Premiere, After Effects, Photoshop, and Illustrator to align with Alvernia University's needs.
Highlight your leadership experience in managing creative teams, including students, faculty, and vendors, showcasing your ability to foster collaboration and drive projects that support enrollment and fundraising campaigns.
Apply for the Multimedia Marketing Manager role through multiple channels such as Alvernia University's official careers page and LinkedIn to maximize your application visibility and opportunities.
Connect with current employees in the Creative Services or Marketing divisions on LinkedIn, using ice breakers like commenting on recent university multimedia projects or asking about their experience working with the Senior Director of Creative Services to build rapport.
Optimize your resume for ATS by incorporating keywords from the job description such as 'multimedia production,' 'video editing,' 'Adobe Creative Suite,' 'creative leadership,' and 'digital content creation' to ensure your resume passes initial screenings.
Utilize Jennie Johnson's Power Apply feature to automate tailored applications, find multiple job posting locations, and identify relevant LinkedIn contacts, freeing up your time to prepare thoroughly for interviews and networking.
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