Job summary
Job post source
This job is directly from The Athletic
Job overview
The Yield Planning Analyst at The Athletic manages digital pricing and yield planning strategy to optimize sales efforts and ad product offerings, playing a critical role in sponsorship and media package creation.
Responsibilities and impact
The analyst partners with sales and operations teams to manage pricing, inventory, and rate cards, optimize product pricing, create and troubleshoot ad products, conduct ad hoc analysis, and support pricing discussions with finance and audit teams.
Compensation and benefits
The role offers an annual base salary range of $70,000 to $80,000 USD, with total compensation varying by experience and location, plus comprehensive benefits including medical, dental, vision, life and disability insurance, savings accounts, 401k with employer match, paid time off, and parental leave.
Experience and skills
Candidates should have a BA/BS preferred, 2+ years in sales support, operations, or analytics, preferably in digital advertising, strong analytical and communication skills, and ability to work in a fast-paced environment.
Work environment and culture
The Athletic values diversity and inclusion, offers a remote work environment in the US or Canada, and emphasizes a fast-paced, detail-oriented culture with strong communication.
Company information
The Athletic is a large sports media company with a newsroom of 500+ staff covering professional and college sports across North America and the English Premier League.
Job location and travel
This is a remote-based position available in the United States or Canada.
Unique job features
The role involves managing digital ad pricing and yield strategy with direct impact on sales and product innovation, using tools like Google Ad Manager and AdPoint.
Company overview
The Athletic is a subscription-based sports media company that provides in-depth sports coverage and analysis. Founded in 2016 by Alex Mather and Adam Hansmann, it focuses on delivering high-quality, ad-free content written by a team of experienced sports journalists. The company generates revenue through its subscription model, offering readers access to exclusive articles, podcasts, and interviews. The Athletic has rapidly expanded its coverage to include a wide range of sports and leagues, making it a go-to source for sports enthusiasts seeking comprehensive and insightful reporting.
How to land this job
Tailor your resume to emphasize your experience in digital advertising analytics, sales support, or sales operations, highlighting your ability to manage pricing strategies and inventory in fast-paced environments as described in the Yield Planning Analyst role at The Athletic.
Focus on showcasing your skills in data analysis, product optimization, and collaboration with sales and operational teams, especially your ability to synthesize large datasets into actionable insights relevant to digital ad product pricing and yield optimization.
Apply through multiple platforms including The Athletic's official careers page, LinkedIn, and other job boards where the position is posted to maximize your visibility and chances of being noticed.
Connect with current employees in The Athletic’s Commercial or Sales Planning teams on LinkedIn; initiate conversations by referencing recent sports media campaigns they’ve worked on or by expressing genuine interest in how they optimize ad products and pricing strategies.
Optimize your resume for ATS by incorporating keywords from the job description such as 'yield planning,' 'digital advertising,' 'pricing strategy,' 'ad product optimization,' 'sales support,' and 'data analysis' to ensure your resume passes initial automated screenings.
Use Jennie Johnson's Power Apply feature to automate application submissions across multiple platforms, tailor your resume with the right keywords, and identify LinkedIn connections to network with, allowing you to focus your time on preparing for interviews and refining your skills.
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