Job summary
Job post source
This job is directly from Dotdash Meredith
Job overview
The Senior Marketing Campaign Manager at Dotdash Meredith leads integrated multi-channel marketing campaigns across multiple brands, driving strategic campaign performance and brand consistency within a major digital and print publishing company.
Responsibilities and impact
The role involves managing end-to-end marketing campaigns, coordinating with internal teams and external partners, overseeing copy and creative execution, developing acquisition metrics, establishing workflows and approval processes, optimizing channel mix and budget, and managing vendor relationships.
Compensation and benefits
The salary range is $95,000 to $115,000 in New York, with additional compensation including annual bonuses, short- and long-term incentives, and comprehensive benefits such as medical, dental, vision, unlimited PTO, 401K with company match, parental leave, and various voluntary insurance options.
Experience and skills
Candidates need a bachelor's degree or equivalent, 7+ years of marketing experience with at least 5 years in consumer marketing, strong project management and communication skills, experience managing campaigns across multiple brands, vendor management skills, and preferably SaaS experience; a passion for food is also valued.
Work environment and culture
Dotdash Meredith values diversity and inclusion, offers a hybrid work model with 3 days in-office in New York, and supports equal employment opportunity with accommodations for disabilities.
Company information
Dotdash Meredith is America's largest print and digital publisher with over 40 iconic brands reaching nearly 200 million people monthly, including PEOPLE, Better Homes & Gardens, and Food & Wine.
Team overview
The candidate will join the MyRecipes team, focusing on digital food experiences, collaborating with internal brand teams and external agencies.
Job location and travel
The position is hybrid based in New York, requiring 3 days in-office and up to 2 days remote, with about 5% travel.
Unique job features
The role offers the opportunity to manage complex, multi-brand campaigns within a leading media company, working with a diverse brand portfolio and external partners to deliver measurable marketing results.
Company overview
Dotdash Meredith is a leading digital and print publishing company that specializes in lifestyle content, including health, home, food, finance, and travel. They generate revenue through advertising, affiliate marketing, and subscription services. Formed from the merger of Dotdash and Meredith Corporation in 2021, the company combines Dotdash's digital expertise with Meredith's rich legacy in print media, including iconic brands like Better Homes & Gardens and People. This merger has positioned Dotdash Meredith as a powerhouse in the media industry, leveraging both digital innovation and traditional publishing strengths.
How to land this job
Position your resume to highlight your strategic leadership in managing integrated, multi-channel marketing campaigns across diverse brands, emphasizing your ability to coordinate internal teams and external vendors effectively at Dotdash Meredith.
Focus on showcasing your project management expertise, communication skills, and experience driving cross-functional alignment among email marketing, social media, brand teams, and agencies, as these are key to this role.
Apply through multiple channels including Dotdash Meredith's corporate careers site and LinkedIn to maximize your visibility and chances of selection for the Senior Marketing Campaign Manager position.
Connect with current marketing professionals in Dotdash Meredith's MyRecipes or related brand teams on LinkedIn, using ice breakers like commenting on recent campaigns they've launched or expressing enthusiasm about the company’s diverse brand portfolio and digital food experiences.
Optimize your resume for ATS by incorporating keywords from the job description such as 'multi-channel campaigns,' 'vendor relationship management,' 'project management,' 'cross-functional alignment,' and 'performance reporting' to ensure it passes initial automated screenings.
Utilize Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application portals, and discover LinkedIn contacts for networking, allowing you to focus your time on preparing for interviews and refining your marketing strategy.
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