Job summary
Job post source
This job is directly from VistaPrint.
Job overview
The Senior Digital Media Buyer (CTV & Programmatic) at VistaPrint leads North America CTV campaigns to optimize performance and drive measurable business outcomes within the Global Marketing organization.
Responsibilities and impact
The role involves managing and optimizing programmatic campaigns, developing media strategies, negotiating deals with publisher networks and DSPs, analyzing data, generating reports, troubleshooting programmatic buying issues, and collaborating with internal teams.
Experience and skills
Candidates should have 2-3 years of experience in CTV media buying, proficiency in programmatic tactics including Display, Native, Video, OTT/CTV, and Digital Out-of-Home, knowledge of platforms like DV360 and The Trade Desk, and strong communication and teamwork skills.
Career development
VistaPrint is a growing, award-winning remote-first company offering opportunities for professional growth and development within a culturally strong and high-performing team.
Work environment and culture
VistaPrint promotes an inclusive, collaborative, and innovative remote-first work culture focused on diversity, equity, and inclusion, valuing fairness, respect, and belonging.
Company information
VistaPrint is a design and marketing partner to millions of small businesses worldwide, offering full-service design, digital, and print solutions through its brands including VistaCreate and 99designs by Vista.
Team overview
The candidate will join the Programmatic and Streaming Media team, a global, talented group spread across Boston, Barcelona, and India, operating as an in-house marketing agency within VistaPrint.
Job location and travel
The position is East Coast remote, allowing for independent and remote work.
Unique job features
The role is distinguished by its focus on CTV expertise, programmatic campaign optimization, and involvement in high-impact omnichannel customer journey strategies within a remote-first environment.
Company overview
Vista is a global leader in digital marketing and design solutions, specializing in providing customizable print products, marketing services, and digital design tools to small businesses and consumers. They generate revenue through the sale of personalized products like business cards, promotional materials, and marketing services, leveraging their e-commerce platform to reach a broad audience. Founded in 1995 as Vistaprint, the company has evolved significantly, expanding its offerings and rebranding to Vista to better reflect its diverse portfolio and commitment to empowering small businesses.
How to land this job
Tailor your resume to emphasize your expertise in CTV media buying, programmatic campaigns, and proficiency with DSPs like DV360 and The Trade Desk, as these are central to Vista's Senior Digital Media Buyer role.
Highlight your skills in optimizing campaign performance, negotiating CPMs and PMP deals, and your ability to analyze data and generate actionable reports to demonstrate your impact on business outcomes.
Apply through multiple channels including VistaPrint's official careers site and LinkedIn to maximize your application visibility and ensure you are seen by different hiring teams.
Connect on LinkedIn with members of Vista's Global Marketing and Programmatic teams, using ice breakers like commenting on their recent campaigns or asking about their experience working remotely within a global team.
Optimize your resume for ATS by integrating keywords such as 'CTV media buying,' 'programmatic campaigns,' 'DSPs,' 'performance optimization,' and 'media strategy' to improve your chances of passing automated screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple job portals accepting applications, and find relevant Vista contacts to network with, saving you time and increasing your chances of landing the role.
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