Job summary
Job post source
This job is directly from Front Row
Job overview
The Director of Performance Marketing will lead Front Row's core Amazon business and marketplace expansion, focusing on revenue growth and client retention while collaborating with various departments.
Responsibilities and impact
Responsibilities include overseeing PPC strategies, managing a team, fostering client relationships, and optimizing internal processes to enhance performance and efficiency.
Compensation and benefits
The salary ranges from $130,000 to $145,000, with benefits including health, dental, vision, PTO, summer Fridays, and wellness benefits.
Experience and skills
Candidates should have over 5 years of hands-on experience with Amazon PPC, strong knowledge of Amazon DSP and AMC, and experience managing a team.
Career development
There are opportunities for professional growth through thought leadership, sponsored speaking engagements, and PR opportunities within the e-commerce industry.
Work environment and culture
Front Row promotes a consultative team environment focused on collaboration and expertise in e-commerce.
Company information
Front Row partners with leading brands to enhance their e-commerce growth using proprietary technology and data-driven insights, focusing on various marketplaces.
Team overview
The team consists of a small pod of 1-3 members, with a focus on collaboration and support for major clients.
Job location and travel
The company is headquartered in SoHo, New York City, with additional offices in San Diego, Hamburg, and Bratislava.
Unique job features
The role offers unique opportunities to enhance PPC offerings and engage in innovative advertising strategies.
Company overview
Front Row is an innovative education technology company that focuses on providing personalized learning experiences for K-12 students. They make money through subscription-based services offered to schools and districts, as well as premium content and features available to individual users. Founded in 2013, the company has grown significantly by leveraging adaptive learning algorithms and engaging content to help students improve their skills in subjects like math, reading, and science. Their mission is to ensure that every student receives a tailored education that meets their unique needs.
How to land this job
Tailor your resume to emphasize your expertise in Amazon PPC marketing strategies, showcasing your experience in managing campaigns from inception to execution, as this is a core responsibility for the Director, Performance Marketing role at Front Row.
Highlight your leadership capabilities, particularly in managing teams and fostering high-level client relationships, as these skills are essential for overseeing a pod of team members and serving as a primary client sponsor.
Apply through multiple platforms, including Front Row's corporate site and LinkedIn, to ensure your application reaches the right people and increases your chances of being noticed.
Connect with professionals in the performance marketing division at Front Row on LinkedIn to inquire about the position; potential ice breakers could include discussing recent trends in e-commerce or asking about their experience with Amazon's advertising tools.
Optimize your resume for Applicant Tracking Systems (ATS) by incorporating relevant keywords from the job description, such as 'Amazon PPC,' 'DSP,' and 'programmatic advertising,' to enhance your chances of passing initial screenings.
Utilize Jennie Johnson's Power Apply feature to streamline your application process, allowing you to focus on networking and preparing for interviews while ensuring your resume is optimized and tailored for the role.
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