Job summary
Job overview
The Marketing Manager at The Morton Arboretum will lead marketing efforts to enhance audience engagement and drive participation, contributing to the organization's mission of promoting tree conservation.
Responsibilities and impact
Daily responsibilities include developing marketing campaigns, analyzing sales data, overseeing digital marketing efforts, collaborating with teams, and managing the marketing budget to achieve attendance and revenue goals.
Compensation and benefits
Competitive benefits are offered, but specific salary details are not provided in the description.
Experience and skills
A Bachelor's degree and over 5 years of professional marketing experience are required, along with strong analytical skills and proficiency in Salesforce or other CRM systems.
Work environment and culture
The Morton Arboretum emphasizes teamwork, inclusivity, and continuous learning, fostering a collaborative work environment.
Company information
The Morton Arboretum is a prominent botanical garden near Chicago, dedicated to tree conservation and attracting over a million visitors annually.
Job location and travel
The position is hybrid-eligible, based in Lisle, Illinois, with some local travel required.
Unique job features
The role involves leading innovative marketing campaigns and utilizing data analysis to inform strategies, distinguishing it from similar positions.
Company overview
The Morton Arboretum, located in Lisle, Illinois, is a renowned nonprofit organization dedicated to the study and conservation of trees and plants. Founded in 1922 by Joy Morton, the arboretum spans 1,700 acres and features a diverse collection of over 222,000 plants from around the world. The organization generates revenue through memberships, donations, educational programs, special events, and admission fees. Key initiatives include tree research, conservation efforts, and public education aimed at promoting environmental stewardship and biodiversity.
How to land this job
Position your resume to highlight your passion for environmental initiatives and marketing expertise, focusing on your ability to drive audience engagement and participation through innovative campaigns.
Emphasize your experience with data analysis, showcasing your skills in generating actionable insights, developing reports, and optimizing marketing strategies through CRM systems like Salesforce.
Apply through multiple channels, including The Morton Arboretum's corporate site and LinkedIn, to maximize your exposure and increase your chances of landing an interview.
Connect with professionals in the marketing division at The Morton Arboretum on LinkedIn, using ice breakers such as asking about their favorite marketing campaign or how they integrate data analysis into their strategies.
Optimize your resume for ATS by incorporating relevant keywords from the job description, such as 'audience development,' 'digital marketing,' and 'data analysis,' to enhance your visibility in applicant tracking systems.
Utilize Jennie Johnson's Power Apply feature to streamline your application process, ensuring your resume is tailored and you can efficiently manage your job search efforts.
Jennie Johnson works for you!
Here’s what we do to make sure you’re successful:
Targeted Resume Revamp:
We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.
Job Description Dissection:
Unpack the job posting with expert analysis, ensuring your application hits every key requirement.
Bespoke Cover Letter:
Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.
Interview Mastery:
Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.
Direct Application Insights:
Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.
Skills and Gaps Assessment:
Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.
Personalized Email Pitch:
Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.
In-depth Research Guide:
Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.
Detailed Company Analysis:
Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.
Strategic Candidate Overview:
Understand your unique value and why companies would want to interview you, highlighting your background and positioning.