KINESSO

Director, Paid Social

NEW YORK, NYPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from KINESSO

  • Job overview

    The Director, Paid Social will manage client relationships and lead the development of innovative social media strategies to achieve client objectives, while overseeing the execution of high-performing paid social programs.

  • Responsibilities and impact

    Daily responsibilities include analyzing media performance, utilizing tracking tools, representing the company to clients, and inspiring internal teams to foster a proactive work environment.

  • Compensation and benefits

    The position offers a competitive salary, eligibility for annual incentive awards, medical and dental coverage, 401(k) plans, discretionary time off, and various employee benefits.

  • Experience and skills

    Candidates must have strong experience in paid social advertising, proficiency in major social media platforms, and the ability to develop junior talent, with agency experience preferred.

  • Career development

    Opportunities for growth include developing team skills and advancing within the company, given the emphasis on fostering junior talent.

  • Work environment and culture

    KINESSO promotes a culture of inclusion and belonging, valuing diverse backgrounds and perspectives among its employees.

  • Company information

    KINESSO, part of IPG Mediabrands, is a technology-driven performance marketing agency with over 6,000 employees in more than 60 countries, focusing on data-driven strategies for social platforms and e-commerce.

  • Team overview

    The role involves managing and developing a strong Paid Social team, fostering collaboration and innovation within the group.

  • Job location and travel

    The job location is not specified in the description, but it is implied to be within the operational regions of KINESSO.

  • Application process

    Details regarding the application process are not provided in the job description.

  • Unique job features

    The role distinguishes itself through its emphasis on innovative social media strategies and the opportunity to work with a diverse range of clients and industries.

Company overview

KINESSO is a global marketing technology company that specializes in data-driven solutions to enhance advertising and media performance. They generate revenue by offering advanced analytics, audience insights, and precision targeting services to brands and agencies, leveraging proprietary technology and data assets. Founded as part of the Interpublic Group (IPG), KINESSO has a significant history rooted in the evolution of digital marketing and data science, continually innovating to stay ahead in the competitive ad tech landscape.

How to land this job

  • Tailor your resume to emphasize your strong experience in developing innovative paid social programs, particularly those exceeding $1 million annually, as this is a key requirement for the Director, Paid Social role at KINESSO.

  • Highlight your proficiency in social media platforms like Facebook, Instagram, Twitter, Snap, LinkedIn, and Pinterest, along with your understanding of cross-channel planning to demonstrate your comprehensive skill set.

  • Apply through multiple channels, including KINESSO's corporate site and LinkedIn, to enhance your chances of being noticed for the position.

  • Connect with individuals in KINESSO's paid social division on LinkedIn to gather insights about the role and the company culture. Potential ice breakers could include discussing recent trends in paid social or sharing your enthusiasm for innovative marketing strategies.

  • Optimize your resume for ATS systems by incorporating relevant keywords from the job description, such as 'paid social,' 'native advertising,' and 'digital media planning,' to ensure your application is easily discoverable.

  • Consider utilizing Jennie Johnson's Power Apply feature, which can help streamline your application process by tailoring your resume, identifying the best application channels, and facilitating networking opportunities.

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