Job summary
Job post source
This job is directly from ASUS
Job overview
The Digital Marketing Specialist at ASUS is responsible for growing the brand across multiple PC categories in the US by managing digital campaigns and optimizing online presence.
Responsibilities and impact
The role involves planning and optimizing digital campaigns, leading SEO efforts, executing marketing strategies for product launches, analyzing campaign performance, managing eCommerce advertising, collaborating with internal teams, and staying updated on digital marketing trends.
Compensation and benefits
The estimated salary range is $75,000 to $95,000 annually with bonuses, medical, dental, vision, life insurance, AD&D insurance, Paid Time Off, Employee Assistance Program, and 401(k) benefits.
Experience and skills
Candidates need 2–5 years of marketing experience, preferably in PC/gaming or digital media, strong SEO knowledge, analytical skills, and a Bachelor's degree; experience in consumer electronics and Mandarin fluency are preferred.
Work environment and culture
The company promotes a positive, growth-oriented mindset in a fast-paced environment with emphasis on collaboration and attention to detail.
Company information
ASUS is a global technology company known for its consumer, commercial, and gaming PC products, emphasizing innovation and brand growth in the US market.
Job location and travel
The position is based in the Fremont, California office with some domestic travel required, typically working in an office environment.
Unique job features
The role offers the opportunity to work on diverse digital marketing platforms, including major social media and eCommerce advertising channels, with a focus on data-driven strategies and cross-functional collaboration.
Company overview
ASUS, a Taiwanese multinational, specializes in computer hardware and consumer electronics, including laptops, motherboards, graphics cards, and smartphones. Founded in 1989, ASUS has become a leading player in the tech industry by consistently innovating and delivering high-quality products. The company generates revenue through the sale of its diverse product range, catering to both consumer and enterprise markets. Notably, ASUS has received numerous awards for design and reliability, reinforcing its reputation as a trusted brand in technology.
How to land this job
Position your resume to highlight your expertise in managing and optimizing digital campaigns across platforms like Google, Facebook, TikTok, and Amazon Sponsored Ads, emphasizing your ability to drive brand visibility and traffic growth in the tech or consumer electronics space.
Emphasize your SEO skills, including both on-page and off-page optimization, as well as your experience with eCommerce advertising and digital marketing strategies for product launches and special projects.
Apply through multiple channels including ASUS's official corporate careers site and LinkedIn to maximize your application's reach and visibility for the Digital Marketing Specialist role.
Connect with current ASUS employees in the marketing or digital media teams on LinkedIn; use ice breakers like commenting on recent ASUS product launches or asking about their experience with cross-functional collaboration at ASUS.
Optimize your resume for ATS by incorporating keywords from the job description such as 'digital campaigns,' 'SEO,' 'eCommerce advertising,' 'data-driven recommendations,' and 'brand strategy' to ensure your resume passes automated screenings.
Utilize Jennie Johnson's Power Apply feature to automate the application process, tailor your resume for ATS, find multiple application portals, and identify relevant ASUS LinkedIn connections so you can focus your time on preparing for interviews and networking.
Jennie Johnson works for you!
Here’s what we do to make sure you’re successful:
Targeted Resume Revamp:
We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.
Job Description Dissection:
Unpack the job posting with expert analysis, ensuring your application hits every key requirement.
Bespoke Cover Letter:
Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.
Interview Mastery:
Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.
Direct Application Insights:
Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.
Skills and Gaps Assessment:
Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.
Personalized Email Pitch:
Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.
In-depth Research Guide:
Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.
Detailed Company Analysis:
Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.
Strategic Candidate Overview:
Understand your unique value and why companies would want to interview you, highlighting your background and positioning.