Job summary
Job post source
This job is directly from Houston Chronicle (Hearst Newspapers).
Job overview
The Sponsored Content Specialist at Houston Chronicle manages sponsored social media content for advertisers, enhancing both organic and paid social media strategies for nationally recognized media brands.
Responsibilities and impact
The role involves managing the entire sponsored content fulfillment process, including asset collection, copywriting, editorial approval, publishing, budget management for boosting posts, audience targeting, and reporting, as well as supporting the social media team with client content and campaign setup.
Compensation and benefits
Benefits include medical, dental, and vision coverage, competitive retirement plans with matching, generous paid time off, paid parental leave, child and dependent care reimbursement, mental wellness benefits, inclusive health services, fertility and menopause support, and pet wellness reimbursements.
Experience and skills
Requires at least 1 year of experience in social media content creation and paid campaigns, a bachelor's degree or equivalent in marketing or related fields, strong communication skills, experience with Facebook, Instagram, LinkedIn, Facebook Ads Manager, and basic design skills, with content marketing and SEO writing as a plus.
Work environment and culture
The company supports employee personal and professional development and promotes physical, financial, and emotional wellbeing in an inclusive environment.
Company information
Houston Chronicle is part of Hearst Newspapers, working with nationally recognized media brands and clients.
Team overview
The candidate will join the advertising operations social media team focused on multiple publisher social profiles and agency clients.
Unique job features
This role offers a unique opportunity to work on both organic and paid social media campaigns for a variety of high-profile media brands and clients.
Company overview
The Houston Chronicle is a major daily newspaper based in Houston, Texas, known for its comprehensive coverage of local, national, and international news. It generates revenue primarily through advertising, subscriptions, and digital media services. Founded in 1901, the Chronicle has a rich history of journalistic excellence and has won numerous awards for its investigative reporting. The paper is owned by Hearst Communications, a leading global media conglomerate, which enhances its resources and reach.
How to land this job
Tailor your resume to highlight your experience in social media content creation and paid campaign management, emphasizing skills with Facebook Ads Manager and platforms like Instagram, LinkedIn, and Facebook.
Showcase your ability to manage end-to-end sponsored content processes, including copywriting, client communication, budget pacing, and reporting results, as these are core to the Sponsored Content Specialist role.
Apply through multiple channels such as the Houston Chronicle's corporate careers page and LinkedIn to maximize your application visibility and chances of being noticed.
Connect on LinkedIn with current social media or advertising operations team members at Houston Chronicle. Use ice breakers like commenting on recent sponsored campaigns they've run or asking about their experience working with national media brands.
Optimize your resume for ATS by incorporating keywords from the job description like 'sponsored content,' 'paid social media,' 'Facebook Ads Manager,' 'copywriting,' and 'budget management' to ensure your resume passes initial screenings.
Utilize Jennie Johnson’s Power Apply feature to automate tailored applications, find multiple application portals, and identify LinkedIn contacts for networking, allowing you to focus more on preparing for interviews and refining your skills.
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