Job summary
Job post source
This job is directly from SBH Fashion
Job overview
The PR Manager at SBH Fashion supports fashion, lifestyle, and CPG clients by managing multiple retainer accounts and driving brand awareness through strategic PR efforts.
Responsibilities and impact
The PR Manager develops and pitches client stories, leads campaigns, writes and edits PR materials, mentors junior staff, manages client communications, strategizes PR plans, coordinates events and retail promotions, and contributes to reporting.
Compensation and benefits
The salary range is $70,000-$75,000 with a hybrid work model requiring at least 3 days in-office weekly, some evening/weekend hours, and potential travel for client events.
Experience and skills
Requires minimum 2 years of PR, media relations, and account management experience in fashion, lifestyle, or CPG sectors, preferably agency experience, a related bachelor's degree, strong communication and interpersonal skills, business acumen, attention to detail, multitasking ability, and proficiency in social media and digital marketing.
Work environment and culture
The role is hybrid with in-office and remote work, involves teamwork, creativity, and requires flexibility for some evening, weekend, and travel commitments, reflecting a dynamic and collaborative culture.
Job location and travel
Hybrid work arrangement with a minimum of 3 days per week in-office; some travel for client events may be required.
Unique job features
The position offers the opportunity to work on diverse client accounts in fashion, lifestyle, and CPG, with responsibilities spanning strategic PR planning, event coordination, and team mentoring.
Company overview
SBH Fashion is a prominent player in the fashion industry, specializing in the design, manufacturing, and distribution of contemporary apparel and accessories. The company generates revenue through wholesale partnerships with major retailers, direct-to-consumer sales via its e-commerce platform, and private label services for other brands. Founded in 1985, SBH Fashion has a rich history of innovation and trendsetting, consistently adapting to the evolving market demands while maintaining a commitment to quality and style.
How to land this job
Position your resume to highlight your experience in PR, media relations, and account management, especially within fashion, lifestyle, and CPG sectors, emphasizing your ability to manage multiple client accounts and campaigns effectively.
Focus on showcasing your storytelling skills, client communication, and leadership abilities, including mentoring junior team members and collaborating with cross-functional teams, as these are key responsibilities for the PR Manager role at SBH Fashion.
Apply through multiple channels such as SBH Fashion's corporate career site, LinkedIn, and other job boards where the position is listed to maximize your application visibility.
Connect with current employees in SBH Fashion's PR or communications division on LinkedIn; initiate conversations by commenting on recent company campaigns or asking about their experience working on client events or media relations.
Optimize your resume for ATS by incorporating keywords from the job description like 'media relations,' 'client management,' 'PR strategies,' 'campaign execution,' 'social media platforms,' and 'content creation' to ensure it passes initial screenings.
Utilize Jennie Johnson's Power Apply feature to automate tailored applications, identify the best job portals to apply through, and find LinkedIn contacts to network with, allowing you to focus your time on preparing for interviews and refining your personal brand.
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