Job summary
Job post source
This job is directly from Fleet Feet
Job overview
The Field Marketing Manager at Fleet Feet leads local marketing strategies and medical outreach to engage customers and drive growth across the company's retail stores.
Responsibilities and impact
The role involves developing and implementing medical outreach strategies, supporting local store marketing efforts, collaborating with store and district teams, and partnering on major events to enhance brand-wide initiatives.
Compensation and benefits
Fleet Feet offers a robust benefits package including medical, dental, vision, 401(k) with employer match, professional development, discounts, and a supportive work environment.
Experience and skills
Candidates should have 3 years of retail marketing or medical outreach experience, strong communication and organizational skills, and be able to travel up to 50%.
Career development
Fleet Feet provides training, advancement opportunities, mentorship, employee resource groups, and monthly learning sessions for professional growth.
Work environment and culture
The company fosters a collaborative, inclusive, and mission-driven culture where employees can bring their whole selves to work and support each other.
Company information
Fleet Feet is the largest running retailer in the US with over 280 stores and a strong e-commerce presence, dedicated to serving runners with inclusive service and support.
Team overview
The Field Marketing Manager works closely with Retail Ops, store community outreach leads, District Managers, and Franchise Operations to execute marketing initiatives.
Job location and travel
Preferred location is Carrboro, NC or another Fleet Feet market with up to 50% travel required to support stores and events.
Unique job features
The job features innovative grassroots marketing and a focus on medical outreach strategies, with travel opportunities and involvement in major events and expos.
Company overview
Fleet Feet is a specialty retailer focused on running shoes, apparel, and accessories, catering to both amateur and professional runners. The company generates revenue through its network of franchised and company-owned stores, offering personalized fitting services and community-based running programs. Founded in 1976 by Sally Edwards and Elizabeth Jansen, Fleet Feet has grown significantly, emphasizing a customer-centric approach and fostering local running communities. Their unique selling proposition includes expert advice, gait analysis, and a wide range of high-quality products tailored to individual needs.
How to land this job
Position your resume to highlight experience in retail marketing and community outreach, emphasizing skills in developing and executing local marketing strategies and medical outreach programs.
Focus on showcasing strong communication, organizational, and interpersonal skills, as well as your ability to collaborate with diverse teams and manage multiple priorities in fast-paced environments.
Apply to the Field Marketing Manager position through Fleet Feet's corporate careers page, LinkedIn, and other job boards where the role is posted to maximize your application visibility.
Connect with current employees in Fleet Feet's marketing or retail operations divisions on LinkedIn; use ice breakers like complimenting recent company events, asking about their experience with Fleet Feet's community outreach, or expressing enthusiasm for the brand’s mission to inspire runners.
Optimize your resume for ATS by including keywords from the job description such as 'medical outreach strategy,' 'local marketing,' 'community engagement,' 'event coordination,' and 'retail marketing experience' to ensure it passes automated screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application channels, and discover LinkedIn contacts to network with, saving you time and increasing your chances of landing the role.
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