Job summary
Job post source
This job is directly from Nielsen
Job overview
The Director, Market Research at Nielsen leads research projects to provide valuable sports and sponsorship insights, impacting client strategies and business growth.
Responsibilities and impact
The role involves designing research projects, managing fieldwork, analyzing data, creating client reports, mentoring team members, supporting commercial sales efforts, and evolving research offerings.
Compensation and benefits
The position offers a comprehensive benefits package including health and wellness plans, 401(k) with company match, paid time off, company car eligibility, and discretionary bonuses, with salary adjusted by location and experience.
Experience and skills
Requires 7+ years in market research with expertise in survey design, statistical analysis, data visualization, project management, leadership, and tools like SPSS, R, Qualtrics, and Excel; qualitative research experience is a plus.
Career development
Opportunities for personal and professional development within a diverse and talented team are highlighted.
Work environment and culture
Nielsen values inclusivity, rewards performance holistically, and maintains a cautious approach to recruitment scams, emphasizing official communication channels.
Company information
Nielsen Sports is a global leader in sports and entertainment intelligence, providing insights to maximize sponsorship sales and client commercial success.
Team overview
The candidate will join a diverse, talented team working with global market leaders in sports and sponsorship research.
Unique job features
The role offers unique access to global sports data and the chance to influence major sports sponsorship strategies.
Company overview
Nielsen is a global measurement and data analytics company that provides insights into consumer behavior and media consumption. They make money by offering services such as audience measurement, media planning, and marketing analytics to clients in various industries, including media, advertising, and consumer goods. Founded in 1923 by Arthur C. Nielsen, the company has a long history of innovation in market research and has expanded its operations worldwide. Key to their success is their ability to adapt to changing media landscapes and integrate advanced technologies for more precise data collection and analysis.
How to land this job
Position your resume to highlight your 7+ years of market research experience, emphasizing skills in survey design, statistical analysis, and data visualization tools like SPSS, R, Qualtrics, and Displayr to align with Nielsen’s requirements.
Emphasize leadership and project management abilities, showcasing your capacity to manage multiple research projects simultaneously, mentor team members, and collaborate with commercial teams to support business growth and client success.
Apply through multiple channels including Nielsen’s official corporate careers site and LinkedIn to maximize your application visibility and increase your chances of being noticed by recruiters.
Connect with professionals working within Nielsen Sports or the Market Research division on LinkedIn, initiating conversations by referencing recent Nielsen sports research reports, expressing enthusiasm for their innovative data-driven insights, or asking for advice on succeeding in this role.
Optimize your resume for ATS by incorporating key phrases from the job description such as 'market research,' 'survey design,' 'statistical analysis,' 'data visualization,' 'project management,' and 'client insights' to ensure your resume passes automated screening.
Use Jennie Johnson’s Power Apply feature to automate your tailored applications, locate multiple job posting sites, and identify relevant LinkedIn contacts for networking, allowing you to focus your energy on preparing for interviews and refining your expertise.
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