Job summary
Job overview
The Associate Brand Manager at The Upper Deck Company will manage trading card products from conceptualization to completion, focusing on business and product strategies to achieve financial goals.
Responsibilities and impact
Daily responsibilities include implementing product strategies, managing licensed property portfolios, conducting business analysis and planning, maintaining communication with partners, and overseeing marketing and product display initiatives.
Experience and skills
Candidates should have a Bachelor's Degree in Business, Marketing, or related fields, along with 3+ years of experience in product marketing or development, and strong leadership and communication skills.
Company information
The Upper Deck Company is known for its trading cards and collectibles, focusing on innovation and quality in the trading card industry.
Team overview
The role involves close interaction with various teams including Product Development, Sales Management, and Senior Management, fostering collaboration across departments.
Company overview
The Upper Deck Company is a premier sports and entertainment collectibles company known for producing high-quality trading cards, memorabilia, and licensed merchandise. Founded in 1988, it revolutionized the trading card industry with innovations like holographic technology and premium card designs. The company generates revenue through the sale of licensed products featuring major sports leagues such as the NHL, MLB (historically), and NBA, as well as entertainment franchises like Marvel and Disney. Upper Deck is recognized for its commitment to authenticity, exclusivity, and innovation, making it a leader in the collectibles market.
How to land this job
Tailor your resume to emphasize your experience in brand management, product development, and your ability to analyze financial goals, as these are key responsibilities for the Associate Brand Manager role at The Upper Deck Company.
Highlight your skills in communication and collaboration, particularly with cross-functional teams, as well as your experience in developing business plans and product strategies, which are essential for this position.
Apply through multiple platforms, including The Upper Deck Company's corporate site and LinkedIn, to maximize your visibility and opportunities for this role.
Connect with individuals in the marketing and product development divisions at The Upper Deck Company on LinkedIn to gain insights about the position; consider ice breakers like discussing a recent product launch or expressing your enthusiasm for trading cards.
Optimize your resume for ATS by integrating relevant keywords from the job description, such as 'product development,' 'business analysis,' and 'brand management,' to improve your chances of passing through initial screenings.
Utilize Jennie Johnson's Power Apply feature to streamline your application process, ensuring your resume is tailored, submitted through the best channels, and identifies key connections for networking at The Upper Deck Company.
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